HMD Virtual Billboard Proximity Detection

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Solution Overview

Problem

There is a need to facilitate the real-time sharing of personalized information between individuals within proximity to each other who have varying degrees of acquaintance, as existing technologies do not effectively enable the integration of virtual objects into augmented reality environments to provide relevant information to users in real-time.

Innovation Solution

A head-mounted display device (HMD) detects mobile devices within a certain distance, acquires personalized information sets, generates virtual billboards based on this information, and displays them in the augmented reality environment, allowing for the sharing of shopping lists, classified advertisements, and other relevant details with users based on their classification level and proximity.

Engineering Contradictions & Design Principles

VSEngineering Contradiction Analysis

1Adaptability or versatility

If virtual objects are integrated into augmented reality environments, then information sharing capability is improved, but system complexity increases

Engineering Contradiction:
Improveinformation sharing capabilityVSAvoidsystem complexity
Core Design Contradiction:
Adaptability or versatilityVSDevice complexity

Solution Approach 1:

The patent introduces a server as an intermediary component that manages the complexity of virtual object integration and information sharing. The server handles tasks such as receiving image data from mobile devices, generating appropriate virtual objects, and coordinating their display in the augmented reality environment. This mediator approach allows the HMD and mobile devices to share information effectively without each device needing to handle all the complex processing independently, thus improving information sharing capability while managing system complexity through centralized coordination.

Inventive Principle:
Principle #24Intermediary (Mediator)

2Productivity

If personalized information is shared in real-time between individuals, then communication effectiveness is improved, but data processing requirements increase

Engineering Contradiction:
Improvecommunication effectivenessVSAvoiddata processing requirements
Core Design Contradiction:
ProductivityVSQuantity of substance

Solution Approach 1:

The system performs preliminary actions by pre-processing and categorizing information on the server before it needs to be shared in real-time. The server receives and processes information from multiple users in advance, organizing it into relevant virtual objects and categories. When users interact in the augmented reality environment, the personalized information is already prepared and can be quickly displayed based on proximity and relevance, thus improving communication effectiveness while reducing the real-time data processing burden on individual devices.

Inventive Principle:
Principle #10Preliminary action

3Loss of information

If virtual billboards are displayed in augmented reality environment, then information relevance is improved, but computational load increases

Engineering Contradiction:
Improveinformation relevanceVSAvoidcomputational load
Core Design Contradiction:
Loss of informationVSUse of energy by moving object

Solution Approach 1:

The patent segments the computational tasks across multiple components: mobile devices capture and send image data, the server processes the data and generates virtual object definitions, and the HMD displays the final virtual billboards. This segmentation allows each component to handle only its specific portion of the workload, reducing the computational load on any single device. The server handles the heavy processing of analyzing images and determining information relevance, while the HMD focuses on rendering and displaying the pre-processed virtual objects, thus maintaining information relevance while managing computational load efficiently.

Inventive Principle:
Principle #1Segmentation

Data Source

PatentUS9390561B2Personal holographic billboard
Publication Date: 2016.07.12 MICROSOFT TECHNOLOGY LICENSING LLC
  • US9390561B2 patent drawing
  • US9390561B2 patent drawing
  • US9390561B2 patent drawing

AI summary

Methods for generating and displaying personalized virtual billboards within an augmented reality environment are described. The personalized virtual billboards may facilitate the sharing of personalized information between persons within an environment who have varying degrees of acquaintance (e.g., ranging from close familial relationships to strangers). In some embodiments, a head-mounted display device (HMD) may detect a mobile device associated with a particular person within an environment, acquire a personalized information set corresponding with the particular person, generate a virtual billboard based on the personalized information set, and display the virtual billboard on the HMD. The personalized information set may include information associated with the particular person such as shopping lists and classified advertisements. The HMD may share personalized information associated with an end user of the HMD with the mobile device based on whether the particular person is a friend or unknown to the end user.