Dynamic Image Flip for Real-Time Auxiliary Data Presentation

Resolve Bottlenecks,
Find Innovative Solutions
Generate Solutions

Solution Overview

Problem

Existing systems for providing supplemental data with images are static and do not consider the identity or context of the viewer, limiting the relevance and personalization of the information presented.

Innovation Solution

A separate server is used to display real-time auxiliary data, such as advertisements and other pertinent information, which can be tailored to the viewer's identity and context, without increasing the image footprint, and allows for dynamic flipping of the image to reveal additional information.

Engineering Contradictions & Design Principles

VSEngineering Contradiction Analysis

1Adaptability or versatility

If a separate server is used to display real-time auxiliary data, then the relevance and personalization of information is improved, but the system complexity increases

Engineering Contradiction:
Improvepersonalization of informationVSAvoidsystem complexity
Core Design Contradiction:
Adaptability or versatilityVSDevice complexity

Solution Approach 1:

A separate server acts as an intermediary between the image display system and the auxiliary data source. This mediator server receives requests for supplemental information, processes them dynamically based on viewer identity and context, and returns personalized data without requiring changes to the original image or the display client, thus resolving the contradiction between personalization and system complexity

Inventive Principle:
Principle #24Intermediary (Mediator)

Solution Approach 2:

The system is segmented into distinct functional components: the image hosting component, the separate auxiliary data server, and the client display component. This segmentation allows each component to specialize in its function while reducing overall system complexity through modular architecture, enabling personalized information delivery without making any single component overly complex

Inventive Principle:
Principle #1Segmentation

2Loss of information

If additional data is provided with images, then the information value is improved, but the image footprint increases

Engineering Contradiction:
Improveinformation valueVSAvoidimage footprint
Core Design Contradiction:
Loss of informationVSVolume of moving object

Solution Approach 1:

The auxiliary data is extracted from the image file itself and stored separately on a remote server. The image is displayed in its original format without any embedded additional data, while the supplemental information is retrieved dynamically from the separate server based on viewer context, thus providing high information value without increasing the image footprint

Inventive Principle:
Principle #2Taking out (Extraction)

Solution Approach 2:

The system transitions from a two-dimensional image file to a multi-dimensional information architecture where the image exists in one dimension (visual display) and auxiliary data exists in another dimension (separate database on remote server). This dimensional separation allows unlimited information storage without affecting the original image size or loading performance

Inventive Principle:
Principle #17Another dimension (Dimensionality change)

Data Source

PatentUS9046980B1System and method for flipping a displayed image to present real-time additional data pertaining to that image
Publication Date: 2015.06.02 RPX CORP
  • US9046980B1 patent drawing
  • US9046980B1 patent drawing
  • US9046980B1 patent drawing

AI summary

By using a server separate from an image it is possible to display real-time auxiliary data, such as advertisements and other pertinent data, to viewers of that image by flipping the image and presenting the auxiliary data on the reverse side of the flipped image. In this manner, additional information is presented to a viewer without increasing the footprint of the image. In some embodiments, the identity of the viewer dictates the data that is provided. In other embodiments, the base images that are being viewed are uploaded by a viewer and are not provided by the sponsor of the server. The data could, for example, be data supplied by the image owner, by the site sponsor or by a third party.