Image-Based Menu System for Visual Food Ordering

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Solution Overview

Problem

Conventional food ordering systems lack the ability to provide comprehensive and intelligible visual representations of food offerings, making it difficult for customers to easily compare and select suitable options, and do not offer real-time updates or user feedback mechanisms to improve service quality.

Innovation Solution

An image-based menu system that allows food providers to upload images of their offerings, enabling customers to view and order through a searchable database on various devices, with integrated feedback mechanisms to rate providers and delivery personnel, ensuring timely updates and adjustments to menu items and delivery services.

Engineering Contradictions & Design Principles

VSEngineering Contradiction Analysis

1Loss of information

If conventional text or phone ordering systems are used, then system simplicity is maintained, but customer ability to visually evaluate and compare food offerings is severely limited

Engineering Contradiction:
Improvevisual information about food offeringsVSAvoidordering system complexity
Core Design Contradiction:
Loss of informationVSDevice complexity

Solution Approach 1:

The patent creates visual copies (photographs) of food offerings and displays them through a computing device. The system captures images of food items using a camera and presents these visual copies to customers, allowing them to evaluate and compare offerings without physical contact with the food. This resolves the contradiction by providing comprehensive visual information through digital reproduction while maintaining system accessibility through standard computing devices.

Inventive Principle:
Principle #26Copying

Solution Approach 2:

The computing device acts as an intermediary between the food offerings and the customer. It receives camera images, processes them through the user interface, and presents enhanced visual information to the customer. This intermediary enables visual evaluation and comparison of food items without requiring complex direct interaction between the customer and the physical food, thus maintaining system simplicity while improving information delivery.

Inventive Principle:
Principle #24Intermediary (Mediator)

2Reliability

If static menus are used, then system complexity is low, but ability to provide real-time updates and current food availability is poor

Engineering Contradiction:
Improveaccuracy of food availability informationVSAvoidmenu system complexity
Core Design Contradiction:
ReliabilityVSDevice complexity

Solution Approach 1:

The patent transforms the static menu into a dynamic system that can update in real-time. The computing device captures current images of food offerings and updates the display accordingly, allowing the menu to reflect actual food availability, preparation status, and changes in offerings. This dynamic approach ensures reliable, up-to-date information while using standard computing device capabilities to avoid excessive complexity.

Inventive Principle:
Principle #15Dynamics

Solution Approach 2:

The system performs preliminary actions by capturing and storing images of food offerings in advance of customer viewing. The camera takes photos of prepared food items, and these images are ready for immediate display when customers view the menu. This preliminary capture of visual information ensures that current, accurate representations of available food are ready for presentation, improving reliability without requiring complex real-time processing during customer interaction.

Inventive Principle:
Principle #10Preliminary action

3Loss of information

If comprehensive food information is provided, then customer decision-making is improved, but information overload and difficulty in comparing options increases

Engineering Contradiction:
Improvecompleteness of food offering informationVSAvoidease of food selection and comparison
Core Design Contradiction:
Loss of informationVSEase of operation

Solution Approach 1:

The patent adds a visual dimension to food information presentation. Instead of relying solely on text descriptions, the system incorporates camera-captured images that provide spatial and visual context about food appearance, portion size, and composition. This additional dimensional information helps customers evaluate and compare offerings more effectively by providing intuitive visual cues alongside or instead of text, making comprehensive information more accessible and easier to process.

Inventive Principle:
Principle #17Another dimension (Dimensionality change)

Data Source

PatentUS11132730B2System and method for image based viewing and ordering
Publication Date: 2021.09.28 CAO LAURA
  • US11132730B2 patent drawing
  • US11132730B2 patent drawing
  • US11132730B2 patent drawing

AI summary

Various aspects and embodiments are directed to image based viewing and/or ordering food items. According to some embodiments, an ordering system for managing image based menus includes a suite of data management applications for providers and/or deliverers (e.g., businesses in the restaurant or food and beverage industry, delivery service providers, etc.). These providers can subscribe to the system in order to access the functionality provided by image based displays including ordering and reservation capabilities provided. In some embodiments, the suite of data management applications can be configured to enable subscribers to access database-driven, market-specific product information, and use that information, for example, to tailor displays on online food and beverage ordering/viewing systems. Further each participant can specify the terms/restrictions associated with their participation and the system can optimize viewing of food and beverage items, reservations, and deliveries and manage pricing and payment of any order accordingly.