Image-Based Product Identification and Side-by-Side Comparison System

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Solution Overview

Problem

Users find it annoying to search for product information, especially when they do not recognize identifying information, making it difficult to browse product details in existing electronic commerce systems.

Innovation Solution

An information providing system that includes an image acquiring unit, a specifying unit, a page acquiring unit, and a display unit, allowing users to input an image of a product, analyze it to specify the product, acquire corresponding product pages from multiple electronic commerce sites, and display them side by side for easy comparison.

Engineering Contradictions & Design Principles

VSEngineering Contradiction Analysis

1Loss of information

If users perform manual search operations (entering keywords) to browse product information, then product information can be retrieved, but user operation complexity increases and user experience deteriorates

Engineering Contradiction:
Improveproduct information accessibilityVSAvoidsearch operation complexity
Core Design Contradiction:
Loss of informationVSEase of operation

Solution Approach 1:

The system performs automatic product identification and information retrieval without requiring user input of search keywords. The image acquiring unit captures product images, the specifying unit automatically identifies products through image analysis, and the page acquiring unit retrieves product pages from multiple e-commerce sites, enabling the system to serve itself rather than requiring manual user operations

Inventive Principle:
Principle #25Self-service

Solution Approach 2:

The patent replaces manual mechanical search operations (typing keywords, navigating menus) with automated image-based recognition technology. The specifying unit uses image analysis to automatically identify products, substituting the mechanical interaction of manual searching with an automated visual recognition system that directly retrieves product information

Inventive Principle:
Principle #28Mechanics substitution (Replace mechanical system)

2Loss of information

If users search for products without recognizing identifying information, then product search becomes difficult, but the system should still enable product information browsing

Engineering Contradiction:
Improveproduct information accessibilityVSAvoidproduct identification difficulty
Core Design Contradiction:
Loss of informationVSDifficulty of detecting and measuring

Solution Approach 1:

The patent introduces an image as an intermediary between the user and the product identification process. Instead of requiring users to directly input product identifying information (which they may not know), the system uses image capture as an intermediate step that the specifying unit then analyzes to automatically identify the product and retrieve its information

Inventive Principle:
Principle #24Intermediary (Mediator)

Solution Approach 2:

The system replaces manual product identification methods (which require users to know and input identifying information) with automated image analysis technology. The specifying unit analyzes captured images to automatically identify products, substituting the difficult manual identification process with automated visual recognition

Inventive Principle:
Principle #28Mechanics substitution (Replace mechanical system)

3Ease of operation

If product pages from multiple e-commerce sites are displayed side by side, then product comparison becomes easier, but display system complexity increases

Engineering Contradiction:
Improveproduct comparison easeVSAvoiddisplay system complexity
Core Design Contradiction:
Ease of operationVSDevice complexity

Solution Approach 1:

The patent divides the display of product information from multiple e-commerce sites into separate, organized sections or frames that are arranged side by side. Each product page is segmented and displayed in its own designated area, allowing users to easily compare products across different sites without the information becoming overwhelming or chaotic

Inventive Principle:
Principle #1Segmentation

Solution Approach 2:

The system merges multiple product pages from different e-commerce sites into a single unified display interface. The display unit combines the acquired pages and arranges them side by side in one view, allowing users to compare products across multiple sites simultaneously without needing to switch between different windows or tabs

Inventive Principle:
Principle #5Merging (Combining)

Data Source

PatentUS10817923B2Information providing system, information providing apparatus, information providing method, and program
Publication Date: 2020.10.27 OPTIM
  • US10817923B2 patent drawing
  • US10817923B2 patent drawing
  • US10817923B2 patent drawing

AI summary

An image acquiring unit acquires an image representing a product. A specifying unit specifies the product by analyzing the acquired image. A page acquiring unit acquires a page from at least one server apparatus providing the page including information of the specified product. A display unit displays a screen 300A in which page images 301, 302, and 303 corresponding to the acquired pages are arranged side by side.