Incentive Program Manager for Public Transport Usage Tracking

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Solution Overview

Problem

Private vehicle owners are reluctant to use public transport, leading to increased carbon emissions and congestion, as existing incentives are insufficient to motivate them to forego private vehicle usage.

Innovation Solution

An incentive program manager system that tracks and rewards public transport usage while penalizing private transport usage, using transponders and fare cards to monitor activity and update participant accounts with points that can be redeemed for rewards or penalties.

Engineering Contradictions & Design Principles

VSEngineering Contradiction Analysis

1Object-affected harmful factors

If private vehicle owners are discouraged from using their own vehicles, then carbon emissions and congestion are reduced, but private vehicle owners are reluctant to forego commuting using their own vehicles

Engineering Contradiction:
Improvecarbon emissionsVSAvoidcommuting convenience
Core Design Contradiction:
Object-affected harmful factorsVSEase of operation

Solution Approach 1:

The system implements automatic feedback by tracking transport usage through transponders and fare cards, calculating rewards/penalties, and updating participant accounts without manual intervention. This automated feedback loop continuously monitors behavior and provides immediate incentives, making the transition from private to public transport more acceptable by reducing the perceived loss of convenience.

Inventive Principle:
Principle #23Feedback

Solution Approach 2:

The system enables self-service through automatic detection of transport usage via transponders and fare cards. Participants do not need to manually report or claim rewards; the system automatically tracks usage patterns, calculates incentives, and updates accounts. This reduces the effort required to participate and maintains commuting convenience while achieving emission reduction goals.

Inventive Principle:
Principle #25Self-service

2Productivity

If existing incentives are increased to motivate private vehicle owners to use public transport, then public transport usage increases, but the cost of the incentive program increases

Engineering Contradiction:
Improvepublic transport usageVSAvoidincentive program cost
Core Design Contradiction:
ProductivityVSLoss of energy

Solution Approach 1:

The system applies partial action by providing proportional incentives based on actual usage patterns rather than uniform large rewards. Rewards are calculated as points for each public transport journey and penalties as point deductions for private vehicle usage, creating a scaled incentive structure that reduces overall program cost while maintaining motivation. This partial incentive approach achieves sufficient behavior change without excessive spending.

Inventive Principle:
Principle #16Partial or excessive action

Solution Approach 2:

The system changes the parameter of incentive delivery from direct monetary payments to a points-based system with multiple redemption options. This parameter change allows flexible valuation of rewards, enabling the program to adjust incentive effectiveness while controlling costs. The points can be redeemed for various rewards or transferred to family members, providing perceived value without direct cash expenditure.

Inventive Principle:
Principle #35Parameter changes

3Device complexity

If a manual incentive tracking system is used, then the program is simpler to implement, but the system requires manual tracking and processing which reduces efficiency

Engineering Contradiction:
Improvesystem implementation complexityVSAvoidtracking efficiency
Core Design Contradiction:
Device complexityVSProductivity

Solution Approach 1:

The system replaces manual mechanical tracking with automated electronic monitoring using transponders, fare cards, and computer processors. Usage data is automatically captured, transmitted, and processed electronically, eliminating manual record-keeping and calculation. This substitution of mechanical processes with electronic automation dramatically improves tracking efficiency while the standardized protocols keep implementation complexity manageable.

Inventive Principle:
Principle #28Mechanics substitution (Replace mechanical system)

Solution Approach 2:

The system uses universal transponders and fare cards that serve multiple functions: identifying participants, tracking usage across different transport modes, and enabling reward calculations. This multi-functionality reduces the number of separate systems needed, simplifying implementation while achieving comprehensive automated tracking across various transport facilities.

Inventive Principle:
Principle #6Universality (Multi-functionality)

Data Source

PatentUS11455648B2Administration of an incentive program encouraging public transport usage
Publication Date: 2022.09.27 MASTERCARD INT INC
  • US11455648B2 patent drawing
  • US11455648B2 patent drawing
  • US11455648B2 patent drawing

AI summary

An incentive program manager is provided for administering an incentive program encouraging public transport usage. The incentive program manager includes a processor, a memory including computer program code, and an input port. The input port is configured to receive an indication of usage of a public transport facility by a participant registered with the incentive program and an indication of usage of a private transport facility registered with the incentive program and owned by the participant. The memory and the computer program code are configured to, with the processor, cause the incentive program manager to: determine a reward to the participant for the usage of the public transport facility and a penalty for the usage of the private transport facility; provide data indicative of the determined reward and the determined penalty; and update a balance in a member account with the determined reward and the determined penalty.