Information Providing Device Masking Period for Offer Output

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Solution Overview

Problem

Existing advertisement delivery systems cause user unease by continuously delivering advertisements based on conversation content, leading to concerns about the analysis of conversation content.

Innovation Solution

An information providing device and method that acquire uttered words and their utterance times, controlling the output of associated offer information within a predetermined masking period to minimize user unease, using a system with a microphone, output unit, and circuitry to analyze and restrict the output of offer information based on vehicle position and interest values.

Engineering Contradictions & Design Principles

VSEngineering Contradiction Analysis

1Adaptability or versatility

If advertisement information is continuously delivered based on conversation content, then the relevance of offered information to user interests is improved, but user unease increases due to continuous analysis of conversation content

Engineering Contradiction:
Improverelevance of offer informationVSAvoiduser unease
Core Design Contradiction:
Adaptability or versatilityVSObject-affected harmful factors

Solution Approach 1:

The system implements periodic action by establishing a masking period after user utterances during which offer information is restricted. This creates rhythmic intervals of information delivery rather than continuous output, allowing user interest to be captured at appropriate moments while providing breathing room that reduces perceived intrusion and unease.

Inventive Principle:
Principle #19Periodic action

Solution Approach 2:

The system applies preliminary action by pre-setting masking periods and interest value thresholds before actual information delivery occurs. By establishing these constraints in advance, the system proactively prevents excessive information output that would cause user unease, rather than reacting after the problem occurs.

Inventive Principle:
Principle #10Preliminary action

2Object-affected harmful factors

If offer information is restricted within a masking period, then user unease is minimized, but the quantity of information delivered to users is reduced

Engineering Contradiction:
Improveuser uneaseVSAvoidquantity of offer information
Core Design Contradiction:
Object-affected harmful factorsVSQuantity of substance

Solution Approach 1:

The system employs dynamics by making the information delivery system adaptive and flexible through interest value calculations. The masking period restrictions are not absolute but are dynamically adjusted based on accumulated user interest values, allowing the system to deliver information when user interest is high while restricting it when interest is low, thus optimizing both user comfort and information quantity.

Inventive Principle:
Principle #15Dynamics

Solution Approach 2:

The system applies parameter changes by using interest values as a dynamic parameter that changes over time based on user utterances and behavior. This parameter determines whether offer information should be delivered during masking periods, allowing the system to flexibly control information quantity while maintaining user comfort through data-driven decisions.

Inventive Principle:
Principle #35Parameter changes

Data Source

PatentUS11100927B2Information providing device and information providing method
Publication Date: 2021.08.24 TOYOTA JIDOSHA KK
  • US11100927B2 patent drawing
  • US11100927B2 patent drawing
  • US11100927B2 patent drawing

AI summary

An information providing device includes circuitry configured to: acquire an uttered word which is uttered by a user and an utterance time at which the Littered word is uttered by the user; control output of offer information associated with the uttered word to the user; and restrict output of the offer information associated with the uttered word within a predetermined masking period from the utterance time of the uttered word.