Integrated Channel Map for Pay TV and Internet Product Broadcasting

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Solution Overview

Problem

Existing broadcasting technologies, such as those using set top boxes, are limited by the number of channels and frequency bandwidth, making it difficult to connect to Internet-based content and perform e-commerce transactions seamlessly.

Innovation Solution

An e-commerce system that integrates channel maps from pay TV and Internet-based product broadcasts, allowing users to easily switch between channels and perform transactions using a remote controller, touch screen, or keyboard by generating an integrated channel map and managing it through a channel manager, channel information management server, and e-commerce server.

Engineering Contradictions & Design Principles

VSEngineering Contradiction Analysis

1Adaptability or versatility

If a set top box is used for pay TV broadcasting, then the broadcasting service can be provided, but the number of channels and frequency bandwidth are limited

Engineering Contradiction:

Improvenumber of channelsVSAvoidbroadcasting system structure

Core Design Contradiction:

Adaptability or versatilityVSDevice complexity

Solution Approach 1:

The patent combines pay TV broadcasting functionality and Internet-based product broadcasting functionality into a single integrated broadcasting system. The channel map manager merges the pay TV channel map and product broadcasting channel map into an integrated channel map, allowing users to access both types of content through one interface without requiring separate devices or systems.

Inventive Principle:

Principle #5Merging (Combining)

Solution Approach 2:

The set top box is enhanced to perform multiple functions: it can receive and process both traditional pay TV broadcast signals and Internet-based product broadcasting signals. The channel manager and broadcasting processor are designed to handle multiple types of content sources, making the device universal rather than specialized for a single function.

Inventive Principle:

Principle #6Universality (Multi-functionality)

2Adaptability or versatility

If Internet-based product broadcasting is used, then the number of channels is almost infinite, but it is hard to connect to the Internet using a set top box

Engineering Contradiction:

Improveaccess to Internet contentVSAvoidconnection process

Core Design Contradiction:

Adaptability or versatilityVSEase of operation

Solution Approach 1:

The channel map manager acts as an intermediary that bridges the set top box and Internet-based product broadcasting sources. It manages the channel maps and facilitates connection between the broadcasting system and Internet content, simplifying the connection process for users.

Inventive Principle:

Principle #24Intermediary (Mediator)

Solution Approach 2:

The system separates the channel management functionality from the connection logic. The channel map manager handles channel identification and selection, while the broadcasting processor handles the actual connection and signal processing. This segmentation simplifies the user interface and makes the connection process more manageable.

Inventive Principle:

Principle #1Segmentation

3Ease of operation

If separate channel maps are maintained for pay TV and product broadcasting, then channel management is simple, but users cannot easily switch between different types of channels

Engineering Contradiction:

Improvechannel switchingVSAvoidchannel map management

Core Design Contradiction:

Ease of operationVSDevice complexity

Solution Approach 1:

The channel map manager merges the pay TV channel map and product broadcasting channel map into a single integrated channel map. This unified structure allows users to switch between different types of channels (pay TV and product broadcasting) through a single interface without needing to manage separate channel lists or switch between different management systems.

Inventive Principle:

Principle #5Merging (Combining)

Data Source

PatentUS8978069B2E-commerce system using content platform independent product broadcasting

Publication Date: 2015.03.10 N COMMERCE

AI summary

The following description relates to an e-commerce system using content platform independent product broadcasting which combines a channel map for pay TV broadcasts provided over a broadcasting network with a channel map for product broadcasts provided over the Internet to thereby generate an integrated channel map. Using the integrated channel map, a user is able to easily connect to or change a product broadcast provided over the Internet with simple manipulation so as to perform an e-commerce transaction using content platform independent product broadcasting.