Intelligent Customer Assistance System for Proactive Delivery Support

Resolve Bottlenecks,
Find Innovative Solutions
Generate Solutions

Solution Overview

Problem

Static FAQs provided by order fulfillment companies are inadequate in addressing specific customer issues, leading to increased call volumes and decreased delivery quality ratings, as they fail to anticipate and resolve unique customer concerns effectively, especially with non-standard delivery systems.

Innovation Solution

A computer-implemented system that aggregates customer-specific information, including product delivery data, to identify action patterns and prioritize customer requests, providing proactive responses through a user interface, such as mobile applications, webpages, or interactive voice response units, to anticipate and address delivery-related inquiries without the need for customer representative intervention.

Engineering Contradictions & Design Principles

VSEngineering Contradiction Analysis

1Ease of manufacture

If static FAQs are used to address customer issues, then implementation cost is low, but customer satisfaction deteriorates due to inability to address specific needs

Engineering Contradiction:
Improveimplementation costVSAvoidcustomer satisfaction
Core Design Contradiction:
Ease of manufactureVSReliability

Solution Approach 1:

The system enables customers to self-serve by automatically generating personalized FAQs and delivery instructions based on their order history and behavior patterns, eliminating the need for manual customer service intervention while maintaining high satisfaction levels

Inventive Principle:
Principle #25Self-service

Solution Approach 2:

The system proactively generates customized FAQs and delivery instructions before customers even ask questions, anticipating their needs based on their order patterns and delivering personalized information in advance

Inventive Principle:
Principle #10Preliminary action

2Device complexity

If static FAQs are used, then system complexity is low, but call center volume increases due to ineffective issue resolution

Engineering Contradiction:
Improvesystem complexityVSAvoidcall center volume
Core Design Contradiction:
Device complexityVSProductivity

Solution Approach 1:

The system dynamically changes parameters such as FAQ content, delivery instructions, and priority levels based on customer-specific data including order history, behavior patterns, and product types, transforming static information into adaptive responses

Inventive Principle:
Principle #35Parameter changes

Solution Approach 2:

The system transitions from static FAQs to dynamic, personalized content that adapts in real-time based on customer behavior patterns, order history, and product-specific factors, making the information system flexible and responsive

Inventive Principle:
Principle #15Dynamics

3Reliability

If personalized customer assistance is implemented, then customer satisfaction improves, but data processing requirements increase

Engineering Contradiction:
Improvecustomer satisfactionVSAvoiddata processing requirements
Core Design Contradiction:
ReliabilityVSQuantity of substance

Solution Approach 1:

The system extracts only the most relevant features from customer data such as action patterns, product preferences, and delivery history, processing only the essential information needed to generate personalized FAQs rather than analyzing entire datasets

Inventive Principle:
Principle #2Taking out (Extraction)

Data Source

PatentUS12045836B2Intelligent system for online customer assistance
Publication Date: 2024.07.23 COUPANG CORP
  • US12045836B2 patent drawing
  • US12045836B2 patent drawing
  • US12045836B2 patent drawing

AI summary

A computer-implemented systems and methods for online customer assistance are disclosed. The computer-implemented system comprises a user interface, a memory storing instructions, and at least one processor. The at least one processor may be configured to execute instructions to receive a request for assistance from a customer via the user interface, identify at least one last-ordered product, and aggregate customer specific information, one or more previously-ordered products, and the customer specific information that may include product delivery information. Furthermore, the at least one processor may be configured to execute instructions to determine an action pattern of the customer for the at least one last-ordered product, assigning a priority to the order for the at least one last-ordered product or previously-ordered products, determine a response to the customer based on the priority of the order, and provide the response to the request from the customer device via the user interface.