Interactive Digital Media Item Viewer Tracking
Find Innovative SolutionsGenerate Solutions
Solution Overview
Problem
Conventional digital media systems provide only static digital photographs, lacking interactivity and experiencing noticeable lag or latency in image effects, which limits user engagement.
Innovation Solution
A digital media management system generates an interactive digital media item by creating a three-dimensional model of a two-dimensional digital photograph, tracking viewer movement using a camera and accelerometer/gyroscope data, and updating features such as eye orientation to maintain viewer interaction.
Engineering Contradictions & Design Principles
Engineering Contradiction Analysis
1Adaptability or versatility
If conventional static image effects are used, then device complexity is reduced, but user engagement and interactivity deteriorate
Solution Approach 1:
The patent transforms static digital photographs into dynamic interactive experiences by making image features (eyes, head, body) dynamically respond to viewer movement. The system continuously updates feature orientations based on real-time camera tracking data, allowing the photograph to adapt and react to viewer position changes, thereby achieving high interactivity without requiring complex hardware modifications.
Solution Approach 2:
The system creates virtual copies of the photograph's features (eyes, head, body) that can be independently manipulated and animated. These copied features are overlaid on the original photograph and can be selectively moved, rotated, or scaled to create interactive effects, separating the interactive elements from the static base image.
2Adaptability or versatility
If real-time viewer tracking is implemented, then interactivity is improved, but processing time and latency increase
Solution Approach 1:
The system performs preliminary processing by pre-identifying and segmenting key features (eyes, head, body) from the photograph before viewing begins. This preprocessing creates ready-to-animate feature models that can be quickly transformed and positioned during real-time interaction, reducing the computational burden during actual viewer tracking and minimizing latency.
Solution Approach 2:
The patent replaces complex mechanical or heavy computational tracking systems with lighter computational approaches. Instead of using sophisticated computer vision algorithms that require significant processing power, the system uses simplified feature matching and transformation techniques that achieve real-time performance with lower computational requirements.
3Adaptability or versatility
If multiple image features are animated simultaneously, then user engagement is enhanced, but computational resources and processing time increase
Solution Approach 1:
The patent segments the photograph into distinct animatable features (eyes, head, body) that can be independently controlled and transformed. Each feature is processed separately through its own transformation pipeline, allowing parallel processing and optimizing resource utilization. This segmentation enables selective animation of only the necessary features based on viewer interaction, rather than animating the entire image.
Solution Approach 2:
The system applies different levels of interactive complexity to different regions of the photograph. High-priority features like eyes receive more sophisticated transformation and animation treatment, while less critical features use simpler transformations. This localized approach to quality ensures that computational resources are concentrated on the most engaging elements, maintaining high user engagement while managing processing efficiency.
Data Source
AI summary
The present disclosure is directed toward systems and methods for generating an interactive digital media item based on a two-dimensional “selfie.” For example, one or more embodiments described herein identifies a face in the two-dimensional “selfie,” then builds and displays a three-dimensional model based on the identified face. One or more embodiments described herein also track movement of a viewer of a computing device displaying the three-dimensional model such that one or more portions of the three-dimensional model appear to follow the person viewing the “selfie.”


