Interactive Display Screen Adapting Content to Viewer Demographics
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Solution Overview
Problem
Existing display devices lack the ability to dynamically adjust their content based on the demographics or characteristics of the viewers in their viewing area, resulting in irrelevant information being displayed.
Innovation Solution
Integration of a camera and image processor within the display device that detects characteristics of individuals in the viewing area, such as age, gender, and clothing, to automatically select and display content from a media storage unit, using machine recognition techniques like neural networks or kernel correlation, to tailor the displayed content to the audience.
Engineering Contradictions & Design Principles
Engineering Contradiction Analysis
1Adaptability or versatility
If display devices show static content without adaptation, then device complexity is low, but adaptability to different viewers is poor
Solution Approach 1:
The display device integrates multiple functions including camera for viewer detection, image processor for analyzing viewer characteristics, and media storage unit for storing multiple content types. This multi-functional integration enables the device to adapt to different viewers while maintaining a unified system architecture.
Solution Approach 2:
The system automatically detects viewer characteristics using the camera and image processor, then autonomously selects and displays appropriate content without requiring manual user input or configuration. The device serves itself by making intelligent content selection based on real-time viewer analysis.
2Adaptability or versatility
If display devices integrate camera and image processing, then adaptability improves, but device complexity increases
Solution Approach 1:
The camera, image processor, display device, and media storage unit are merged into a single integrated system. The camera is positioned to capture the viewing area, the image processor analyzes the captured images to determine viewer characteristics, and the media storage unit provides content based on this analysis, creating a cohesive adaptive display system.
Solution Approach 2:
The media storage unit pre-stores multiple types of content categorized by viewer characteristics (age groups, genders, etc.). The image processor pre-establishes criteria for analyzing viewer demographics. This preliminary preparation enables rapid content selection and display adaptation without requiring complex real-time processing during content delivery.
3Loss of information
If display devices use automated content selection, then relevance to viewers improves, but loss of information about viewer preferences increases
Solution Approach 1:
The system continuously monitors the viewing area using the camera and analyzes viewer characteristics in real-time using the image processor. This feedback loop allows the system to adjust content selection dynamically based on current viewer presence and characteristics, ensuring information about viewer preferences is maintained and utilized for optimized content delivery.
Data Source
AI summary
A display screen with a camera senses an image, detects characteristics of the image, and selects an item to be displayed based on the automatically detected characteristics.