Interactive Image Overlay for Seamless Multi-Merchant Cart Addition
Find Innovative SolutionsGenerate Solutions
Solution Overview
Problem
Conventional online shopping using interactive images requires customers to navigate multiple user interfaces to add items to a virtual cart, leading to a cumbersome experience, especially on devices with small displays.
Innovation Solution
An integrated system that generates interactive images based on inventory data, allowing customers to add items directly to a virtual cart through an overlayable selectable control within the same user interface, enabling seamless shopping without leaving the interface, and facilitating payment processing through a payment processing service.
Engineering Contradictions & Design Principles
Engineering Contradiction Analysis
1Ease of operation
If customers use conventional online shopping with interactive images, then they can view item information, but they must navigate multiple user interfaces to add items to cart
Solution Approach 1:
The patent merges the shopping cart functionality into the interactive image interface by overlaying selectable controls directly on the image. This allows customers to add items to cart without navigating to separate pages or interfaces, combining multiple functions (image viewing and cart addition) into a single unified interface.
Solution Approach 2:
The patent adds a new dimensional layer to the traditional 2D interactive image by implementing overlayable selectable controls that appear directly on top of the image elements. This dimensional addition enables direct interaction with image elements for cart addition without leaving the current interface context.
2Adaptability or versatility
If customers navigate multiple interfaces to shop, then they can access different functions, but network bandwidth is consumed
Solution Approach 1:
The patent combines multiple shopping functions (browsing, selecting, adding to cart) into a single interactive image interface. By overlaying selectable controls directly on the image, the system eliminates the need for separate interface navigations, thereby reducing network requests and bandwidth consumption while maintaining full shopping functionality.
3Loss of information
If conventional interactive images are used, then item information can be displayed, but the shopping process is cumbersome
Solution Approach 1:
The patent prepares selectable controls in advance and positions them directly on the interactive image elements. This preliminary setup allows customers to immediately add items to cart by simply selecting overlaid controls, eliminating the need for subsequent navigation steps and making the shopping process seamless while maintaining full item information access.
Data Source
AI summary
Auto-generation of multi-merchant interactive image collections is described. A plurality of interactive images associated with multiple merchants can be accessed. An interactive image of the plurality of interactive images can depict one or more items offered for sale by a merchant and individual items of the one or more items can be associated with individual selectable controls. A selectable control can enable a customer to view item information associated with an individual item with which the selectable control is associated. A subset of interactive images of the plurality of interactive images can be included in an interactive image collection. The subset of interactive images can be associated with two or more merchants. The subset of interactive images can be presented via a display of a device to enable the customer to add at least the individual item to a virtual cart via an interaction with the selectable control.