Interactive Object Annotation for Timeline Content Monetization

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Solution Overview

Problem

Existing video editing systems lack the ability to provide user-defined opportunities for interaction with viewers at specified times during content playback, limiting user engagement and monetization options.

Innovation Solution

The system enables annotation of content with interactive objects and metadata, allowing users to associate products or advertisements with specific positions in the content, which are displayed to viewers during playback, along with a revenue sharing mechanism for transactions generated from these interactions.

Engineering Contradictions & Design Principles

VSEngineering Contradiction Analysis

1Adaptability or versatility

If existing video editing systems are used, then basic editing functions (transitions, text, cutting) are available, but user-defined interaction opportunities with viewers at specified times cannot be provided

Engineering Contradiction:
Improveinteraction capabilityVSAvoidsystem complexity
Core Design Contradiction:
Adaptability or versatilityVSDevice complexity

Solution Approach 1:

The patent segments the content delivery system by separating the content stream from interactive objects. Interactive objects are embedded at specific positions within the content timeline, allowing independent management and rendering of interaction elements without complicating the entire video editing system. This enables viewers to interact at specified times while maintaining manageable system architecture.

Inventive Principle:
Principle #1Segmentation

Solution Approach 2:

The patent introduces an intermediary layer between the content and the viewer through interactive objects. These objects act as mediators that enable communication and interaction opportunities at specific positions in the content, allowing enhanced adaptability without requiring direct modification of the core video editing functionality.

Inventive Principle:
Principle #24Intermediary (Mediator)

2Productivity

If interactive objects are embedded in content at specific positions, then user engagement and monetization opportunities increase, but the complexity of content creation and management increases

Engineering Contradiction:
Improvemonetization capabilityVSAvoidcontent creation complexity
Core Design Contradiction:
ProductivityVSDevice complexity

Solution Approach 1:

The patent applies preliminary action by pre-embedding interactive objects at specific positions within the content during the content creation phase. This allows interaction opportunities and monetization elements to be prepared in advance at relevant positions, enabling automatic rendering during playback without requiring complex real-time management or post-processing operations.

Inventive Principle:
Principle #10Preliminary action

Solution Approach 2:

The patent adds another dimension to content by embedding interactive objects that exist alongside the traditional video/audio stream. These objects are positioned in a temporal and spatial dimension within the content structure, enabling multiple functions (engagement, monetization, information delivery) without fundamentally complicating the core content creation process.

Inventive Principle:
Principle #17Another dimension (Dimensionality change)

Data Source

PatentUS8849945B1Annotating content with interactive objects for transactions
Publication Date: 2014.09.30 AMAZON TECH INC
  • US8849945B1 patent drawing
  • US8849945B1 patent drawing
  • US8849945B1 patent drawing

AI summary

Adding interactive objects to content having a timeline at user-identified positions in the timeline. During subsequent rendering of the content, the interactive objects are presented to a user at the identified positions. The interactive objects represent an opportunity for the user to render additional content or perform a transaction. In an embodiment, compensation is generated as a result of performance of the transaction.