Interactive Search Results Page with Credibility Indicators

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Solution Overview

Problem

Users face challenges in determining the credibility of messages generated through social networking applications when searching for specific topics, as existing search tools lack effective mechanisms to differentiate between credible and unreliable content.

Innovation Solution

A system that displays search results with interactive graphical objects, such as phrase clouds, sentiment indicators, and credibility metrics, allowing users to filter messages based on diversity, sentiment, and author credibility, providing a more nuanced understanding of the content's reliability.

Engineering Contradictions & Design Principles

VSEngineering Contradiction Analysis

1Loss of information

If users search over messages generated by social networking applications, then information availability is improved, but credibility determination becomes more difficult

Engineering Contradiction:
Improveinformation availabilityVSAvoidcredibility determination
Core Design Contradiction:
Loss of informationVSReliability

Solution Approach 1:

The patent introduces intermediary components including credibility indicators, author profile summaries, and trust relationship visualizations that mediate between the user and the searched messages. These intermediaries provide contextual information about message credibility without requiring users to manually verify each message, thus resolving the contradiction between information availability and credibility determination.

Inventive Principle:
Principle #24Intermediary (Mediator)

Solution Approach 2:

The system implements feedback mechanisms where credibility metrics and user trust relationships are continuously updated and displayed alongside search results. This feedback loop allows users to assess message credibility based on aggregated trust data from their network, enabling reliable information filtering while maintaining broad search coverage.

Inventive Principle:
Principle #23Feedback

2Adaptability or versatility

If search results include diverse content from multiple authors, then information completeness is improved, but difficulty in identifying credible sources increases

Engineering Contradiction:
Improveinformation completenessVSAvoidsource credibility identification
Core Design Contradiction:
Adaptability or versatilityVSDifficulty of detecting and measuring

Solution Approach 1:

The patent applies local quality by enhancing specific elements within the diverse search results with credibility-specific attributes. Each message and author is annotated with localized credibility indicators, trust scores, and verification badges that provide immediate visual cues about source reliability, allowing users to quickly identify credible sources amidst diverse content without sacrificing information completeness.

Inventive Principle:
Principle #3Local quality

3Measurement precision

If users manually verify credibility of each message, then credibility assessment accuracy is improved, but time consumption increases significantly

Engineering Contradiction:
Improvecredibility assessment accuracyVSAvoidtime consumption
Core Design Contradiction:
Measurement precisionVSLoss of time

Solution Approach 1:

The system performs preliminary credibility assessment actions by pre-calculating and displaying trust relationships, author credentials, and message verification status before users view the search results. This preliminary action provides users with pre-processed credibility information, eliminating the need for manual verification of each message while maintaining high assessment accuracy.

Inventive Principle:
Principle #10Preliminary action

Data Source

PatentUS10216797B2Interactive search results page
Publication Date: 2019.02.26 MICROSOFT TECHNOLOGY LICENSING LLC
  • US10216797B2 patent drawing
  • US10216797B2 patent drawing
  • US10216797B2 patent drawing

AI summary

Described herein are various technologies pertaining to presenting search results to a user, wherein the search results are messages generated by way of social networking applications. An interactive graphical object is presented together with retrieved messages, and messages are filtered responsive to interactions with the interactive graphical object. Additionally, a graphical object that is indicative of credibility of a message is presented together with the message.