Interest Meshes Guide VR Users to Digital Assets
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Solution Overview
Problem
In virtual reality (VR) and augmented reality (AR) environments, users often miss important items or digital assets due to the freedom of exploration, leading to a poor experience for content consumption, as they may not be guided effectively to points of interest, and advertisers face issues with their content not being seen by users.
Innovation Solution
The creation and use of interest meshes that assign values to points of interest in a virtual environment, allowing for the automatic generation of meshes based on predefined criteria, guiding users through haptic, visual, and audio cues to ensure they view digital assets and advertisements effectively.
Engineering Contradictions & Design Principles
Engineering Contradiction Analysis
1Ease of operation
If users are given freedom to explore the virtual environment, then user autonomy and immersion are improved, but users may miss items of interest and fail to view content
Solution Approach 1:
The patent introduces an intermediary system consisting of interest meshes and guiding cues that mediate between user freedom and content delivery. The interest mesh acts as an invisible guide that subtly directs users toward points of interest without restricting their overall freedom of movement, thereby maintaining immersion while ensuring content visibility.
Solution Approach 2:
The system implements feedback mechanisms through haptic, visual, and audio cues that respond to user position and behavior. When users approach or deviate from paths of interest, the system provides appropriate feedback to guide them toward content without breaking immersion, thus resolving the contradiction between autonomy and content delivery.
2Loss of information
If developers create barriers or explicit directions to guide users, then content visibility is improved, but user immersion is broken
Solution Approach 1:
The patent applies local quality by implementing guiding mechanisms only in specific locations where content delivery is critical, rather than throughout the entire environment. Interest meshes are placed strategically around points of interest, providing guidance only where needed, thus maintaining immersion in most areas while ensuring content visibility at key locations.
Solution Approach 2:
The interest mesh acts as an intermediary that translates developer intent for content delivery into subtle, immersion-preserving guidance. Instead of using obvious barriers or directions, the mesh creates invisible fields that gently guide users toward content through natural movement patterns, maintaining immersion while achieving content visibility.
3Productivity
If advertisers place virtual content in the environment, then content delivery opportunity is improved, but content may not be visible to users
Solution Approach 1:
The patent applies preliminary action by pre-configuring interest meshes around advertiser content during environment setup. This allows the system to anticipate user paths and position guiding mechanisms in advance, ensuring that users are naturally directed toward advertised content before they would otherwise pass by it, thereby improving ad visibility without requiring real-time intervention.
Data Source
AI summary
Systems and methods are described to enable the creation and use of one or more interest meshes that may comprise interest values associated with points of interest in a virtual environment. A mesh may adapt to different environments and may be automatically created based on predefined criteria used to assign interest values to digital assets or points (e.g., coordinates) in the virtual environment. The virtual environment may use a mesh to guide a user toward points of interest by determining desired positions and viewpoint orientations for the user and guiding the user from point to point. Further, events may be triggered in the virtual environment that may change one or more meshes and/or create a new point of interest for a user. The user may then be guided using the changed mesh(es) to points of interest, including new points of interest.