Interleaved Search Query Generation for Parallel A/B Testing
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Solution Overview
Problem
Conventional approaches for interleaving search results in A/B testing have limitations such as introducing undesired variability, limited capacity for adaptation, and the inability to run multiple tests in parallel, often requiring different search resources and not repeating all activities of the processes to generate search results.
Innovation Solution
A system that generates and responds to modified query strings to interleave search results from the same search application programming interface, allowing all activities to be repeated and enabling multiple tests to be run in parallel, with increased accuracy and adaptability.
Engineering Contradictions & Design Principles
Engineering Contradiction Analysis
1Reliability
If conventional approaches for interleaving search results are used, then A/B testing can be performed, but undesired variability is introduced and multiple tests cannot be run in parallel
Solution Approach 1:
The patent segments the search result generation process into multiple independent sub-queries, each targeting the same resource with different parameters. This allows individual sub-queries to be executed and interleaved while maintaining consistency and enabling parallel test execution without introducing variability from different resources.
Solution Approach 2:
The system uses a single search resource that serves multiple functions by processing different sub-queries with varying parameters. This universal resource can handle both control and test variations, enabling multiple A/B tests to run in parallel while maintaining reliability through consistent resource behavior.
2Ease of operation
If search results are generated from different resources, then interleaving can be achieved, but variability is introduced and consistency is compromised
Solution Approach 1:
The patent merges multiple sub-queries into a single resource call structure, where all sub-queries target the same search application programming interface. This consolidation ensures that all search results are generated from a consistent resource, eliminating variability while still enabling interleaving through parameter differentiation.
3Productivity
If not all activities of the process are repeated, then computational efficiency is improved, but measurement accuracy and reliability are compromised
Solution Approach 1:
The system performs preliminary actions by structuring sub-queries to include all necessary process activities from the outset. Each sub-query is designed to replicate the complete search process, ensuring that all activities are repeated consistently while maintaining computational efficiency through the use of a single resource.
Data Source
AI summary
Some embodiments include a system. The system can comprise one or more processors, and one or more non-transitory memory storage devices storing computer instructions configured to run on the one or more processors and perform: receiving a base query string comprising a query parameter; and generating a modified version of the base query string to create a modified query string. The modified query string can comprise the query parameter and an interleaving parameter. Meanwhile, generating the modified version of the base query string to create the modified query string can comprise adding the interleaving parameter to the base query string. Other embodiments of related systems and methods are also provided.