Dynamic Item Identifier Sorting for E-Commerce Display

Resolve Bottlenecks,
Find Innovative Solutions
Generate Solutions

Solution Overview

Problem

Current e-commerce systems face challenges in managing item identifiers on product display pages, as they require manual editing and lack real-time information on clicks and sales, leading to static product arrangements and inefficient inventory management.

Innovation Solution

A method and server system that obtain item transform information, calculate item transform scores based on this information, sort items accordingly, and automatically adjust their display positions on a terminal, ensuring a uniform frequency of appearance and real-time monitoring of product performance.

Engineering Contradictions & Design Principles

VSEngineering Contradiction Analysis

1Ease of operation

If manual editing commands are used to manage item identifiers, then the service provider can control product arrangement, but the product information becomes static and cannot reflect real-time performance

Engineering Contradiction:
ImproveManual control of product arrangementVSAvoidReal-time product performance information
Core Design Contradiction:
Ease of operationVSLoss of information

Solution Approach 1:

The system automatically obtains transform information (clicks, views, sales) of item identifiers and uses this feedback to calculate transform scores and adjust product arrangements dynamically, eliminating the need for manual editing while maintaining real-time responsiveness

Inventive Principle:
Principle #23Feedback

Solution Approach 2:

The system performs self-optimization by automatically calculating transform scores based on real-time data and adjusting product displays without human intervention, allowing the system to manage itself based on performance metrics

Inventive Principle:
Principle #25Self-service

2Adaptability or versatility

If item identifiers are added to a product pool, then the service provider can expand product options, but cannot timely obtain information about clicks and sales of the item identifier

Engineering Contradiction:
ImproveProduct pool expansionVSAvoidTime delay in obtaining product performance data
Core Design Contradiction:
Adaptability or versatilityVSLoss of time

Solution Approach 1:

The system continuously monitors and obtains transform information of item identifiers in real-time as they are displayed, ensuring that performance data is always current and available for immediate use in score calculation and arrangement adjustment

Inventive Principle:
Principle #20Continuity of useful action

3Device complexity

If products are arranged based on static inventory information, then the display page can be easily managed, but products with better sales or higher concerns cannot be prioritized

Engineering Contradiction:
ImproveProduct management system simplicityVSAvoidProduct display effectiveness
Core Design Contradiction:
Device complexityVSProductivity

Solution Approach 1:

The system changes the arrangement parameter from static inventory-based ordering to dynamic transform-score-based ordering, where transform scores are calculated from real-time transform information (clicks, views, sales), enabling automatic prioritization of high-performing products

Inventive Principle:
Principle #35Parameter changes

Data Source

PatentUS10127605B2Method and server for processing item identifiers, and computer readable storage medium
Publication Date: 2018.11.13 BEIJING JINGDONG SHANGKE INFORMATION TECH CO LTD
  • US10127605B2 patent drawing
  • US10127605B2 patent drawing
  • US10127605B2 patent drawing

AI summary

A method and server for processing item identifiers and a computer readable storage medium are disclosed. In one aspect, the method includes obtaining item transform information of the item identifiers and calculating item transform scores of the item identifiers based on the corresponding item transform information. The method also includes sorting the item identifiers according to the item transform scores of the item identifiers. The method further includes providing the sorted item identifiers to a display terminal.