Item Recommendation System Fulfillment Ease Scoring

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Solution Overview

Problem

Existing advertising methods often fail to consider factors such as fulfillment ease and user experience when recommending items, leading to irrelevant or difficult-to-deliver product suggestions.

Innovation Solution

A system that ranks or scores recommended items based on their ease of fulfillment, user preference, and experience, using factors like location, fulfillment center capacity, and shipping requirements to provide a more relevant and easily deliverable product list.

Engineering Contradictions & Design Principles

VSEngineering Contradiction Analysis

1Productivity

If advertisements are directed based on user order history to sell more items, then item sales may increase, but fulfillment ease and user experience are not considered

Engineering Contradiction:
Improveitem salesVSAvoidfulfillment ease
Core Design Contradiction:
ProductivityVSEase of operation

Solution Approach 1:

The patent changes the parameters used for recommendation by incorporating fulfillment center location, shipping requirements, and ease of fulfillment metrics into the recommendation algorithm. This transforms the recommendation system from solely sales-driven to a multi-parameter system that balances sales with operational feasibility and user experience.

Inventive Principle:
Principle #35Parameter changes

Solution Approach 2:

The patent adds new dimensions to the recommendation process by considering geographic location, fulfillment center capacity, and shipping complexity as additional factors beyond just user purchase history. This multi-dimensional approach resolves the contradiction by evaluating items across multiple criteria simultaneously.

Inventive Principle:
Principle #17Another dimension (Dimensionality change)

2Productivity

If advertisements focus on selling more items based on past orders, then revenue may increase, but user experience and delivery efficiency deteriorate

Engineering Contradiction:
ImproverevenueVSAvoiduser experience
Core Design Contradiction:
ProductivityVSReliability

Solution Approach 1:

The patent implements feedback mechanisms where recommendation outcomes are evaluated based on multiple metrics including user experience quality and fulfillment efficiency. This feedback loop allows the system to adjust recommendations to maintain high user satisfaction while achieving revenue goals.

Inventive Principle:
Principle #23Feedback

Solution Approach 2:

The system changes the evaluation parameters from purely revenue-based to include user experience metrics and delivery efficiency measures, creating a balanced recommendation framework that optimizes for multiple objectives simultaneously.

Inventive Principle:
Principle #35Parameter changes

3Adaptability or versatility

If recommended items are selected without considering fulfillment factors, then recommendation variety increases, but delivery complexity and cost increase

Engineering Contradiction:
Improverecommendation varietyVSAvoiddelivery complexity
Core Design Contradiction:
Adaptability or versatilityVSDevice complexity

Solution Approach 1:

The patent performs preliminary evaluation of fulfillment factors before generating recommendations. By assessing location, capacity, and shipping requirements in advance, the system filters out items that would create delivery complexity, maintaining recommendation variety only among fulfillable options.

Inventive Principle:
Principle #10Preliminary action

Solution Approach 2:

The patent segments the recommendation process into distinct evaluation stages: first assessing fulfillment feasibility based on location and capacity, then generating recommendations within those constraints. This segmentation allows variety while controlling delivery complexity through staged filtering.

Inventive Principle:
Principle #1Segmentation

Data Source

PatentUS9898772B1Item recommendation
Publication Date: 2018.02.20 AMAZON TECH INC
  • US9898772B1 patent drawing
  • US9898772B1 patent drawing
  • US9898772B1 patent drawing

AI summary

Techniques for providing a recommendation for an item may be provided. In particular, a system can provide a recommendation for one or more items based at least in part on how easily a system can fulfill the recommended item. The ease of fulfillment may be affected by one or more items selected or selected by the user, so that when two potential items can be recommended for the user, the item that is easier to provide to the user with the selected item can receive a better recommendation by the system (e.g., through a ranked or scored recommendation list, by limiting the recommended items provided to a user).