LED Product Display Stand With Backlit Panel Messaging

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Solution Overview

Problem

Traditional product display stands face challenges in effectively illuminating products and information, leading to poor visibility and attention draw, especially in display cases where internal signs obstruct views and require manual updates, and differing lighting needs for product appearance and information.

Innovation Solution

A product display system with integrated LED lighting on multiple levels, allowing customizable placement around and behind products to draw attention, and a self-illuminated information panel that generates its own light, independent of external illumination, to ensure visibility and dynamic message updates.

Engineering Contradictions & Design Principles

VSEngineering Contradiction Analysis

1Loss of information

If internal signs are placed in the display case to provide product information, then information is provided to customers, but the signs obstruct the view of products and require manual updates

Engineering Contradiction:
Improveproduct information visibilityVSAvoiddisplay case structure
Core Design Contradiction:
Loss of informationVSDevice complexity

Solution Approach 1:

The patent replaces manual mechanical sign updating with an electronic display system. The electronic display panel can be remotely controlled to update product information without manual intervention, eliminating the need for physical sign changes while maintaining information visibility.

Inventive Principle:
Principle #28Mechanics substitution (Replace mechanical system)

Solution Approach 2:

The patent uses LED lighting to create visual copies or representations of product information on electronic displays. Instead of physical signs, digital information is displayed that can be updated remotely, providing the same informational function without the obstruction problems of physical signs.

Inventive Principle:
Principle #26Copying

2Illumination intensity

If store lights are used to illuminate products in the display case, then illumination is provided, but the lighting is not sufficient to highlight products and attract customer attention

Engineering Contradiction:
Improveproduct illuminationVSAvoidlighting system
Core Design Contradiction:
Illumination intensityVSDevice complexity

Solution Approach 1:

The patent implements localized LED lighting around specific products rather than general store lighting. This allows different illumination levels and colors for different product areas, highlighting specific items to attract customer attention while using energy efficiently.

Inventive Principle:
Principle #3Local quality

Solution Approach 2:

The patent uses controllable LED lighting that can be dynamically adjusted in intensity and color. The lighting system can be remotely controlled to change illumination patterns, creating dynamic visual effects that attract customer attention to different products at different times.

Inventive Principle:
Principle #15Dynamics

3Ease of operation

If products are displayed on traditional display stands, then products are held in viewable positions, but poorly illuminated products appear less appealing and may not be seen by consumers

Engineering Contradiction:
Improveproduct visibilityVSAvoidproduct illumination
Core Design Contradiction:
Ease of operationVSIllumination intensity

Solution Approach 1:

The patent merges the product display function with integrated LED lighting into a single unit. The LED lights are built into the display stand structure, combining illumination and display functions to ensure products are always properly illuminated regardless of external lighting conditions.

Inventive Principle:
Principle #5Merging (Combining)

Solution Approach 2:

The patent creates a self-illuminating display system where the display stand provides its own lighting through integrated LEDs. This eliminates dependence on external store lighting, allowing the display to maintain proper illumination independently and highlight products automatically.

Inventive Principle:
Principle #25Self-service

4Ease of operation

If refrigeration case doors are opened to allow customers to view and remove products, then product access is enabled, but moisture obscures signs and product information

Engineering Contradiction:
Improveproduct accessVSAvoidproduct information visibility
Core Design Contradiction:
Ease of operationVSLoss of information

Solution Approach 1:

The patent replaces physical signs that are obscured by moisture with electronic displays. The electronic information can be viewed through the transparent panel from outside the refrigeration case, eliminating the need to open the door to read product information while maintaining access functionality.

Inventive Principle:
Principle #28Mechanics substitution (Replace mechanical system)

Solution Approach 2:

The patent uses a transparent panel as an intermediary that allows optical transmission. Product information is displayed on the other side of the transparent panel, allowing customers to view information without opening the refrigeration case door, thus avoiding moisture obscuration.

Inventive Principle:
Principle #24Intermediary (Mediator)

Applied Scientific Principles

This section explains which scientific principles are used to turn an abstract innovation direction into a practical engineering solution.

Function Achieved in This Case

Enhances product visibility and attention draw by adjusting lighting based on product removal, preventing overlooked items and maintaining freshness, while ensuring information visibility without external lighting issues, and allowing remote control of messages and illumination.

Implementation Method 1

LED lights are positionable on a product display stand to draw a persons attention to products thereon

Methodology Applied
Scientific EffectLight Emitting Diode: Light Emitting Diode

Data Source

PatentUS11903498B1Product display system having two product support surfaces that support a plurality of products with at least one LED light strip
Publication Date: 2024.02.20 WALKER BRIAN
  • US11903498B1 patent drawing
  • US11903498B1 patent drawing
  • US11903498B1 patent drawing

AI summary

A free standing display case with a product display system capable of displaying product and delivering multiple different messages with the illumination of the product and the illumination of a product display panel separable from each other with the information on the illuminated product display panel generated from a backlit panel and either conspicuous or inconspicuous changes in illumination from LED strip lights drawing a customers attention to products on the product display stand.