Distributed Ledger Reconciliation for Duplicate Card-Linked Offers
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Solution Overview
Problem
Current systems lack a standardized method to reconcile and apply multiple card-linked offers from the same merchant, leading to duplicate rewards and a lack of merchant control over offer redemptions across platforms, which disincentivizes merchants from providing offers on multiple platforms and creates an suboptimal consumer experience.
Innovation Solution
A distributed ledger system, such as a blockchain, is used to programmatically identify and reconcile duplicate card-linked offers by registering transactions in a shared immutable ledger, ensuring only one provider rewards the customer, while preserving customer privacy and ensuring deterministic and auditable transaction matching.
Engineering Contradictions & Design Principles
Engineering Contradiction Analysis
1Adaptability or versatility
If multiple card-linked offers are provided across different platforms without a standardized reconciliation system, then consumers can access multiple offers from the same merchant, but duplicate rewards are issued and merchants lose control over offer redemptions
Solution Approach 1:
The patent merges multiple offer platforms into a single standardized reconciliation system that processes all card-linked offers through a common framework. This allows consumers to access offers from multiple platforms while ensuring that only one reward is issued per transaction through centralized coordination of offer redemption across all platforms.
Solution Approach 2:
The patent creates a universal reconciliation system that handles multiple types of offers (cash back, discounts, rewards) from multiple merchants and platforms through a single standardized process. This multi-functional system maintains merchant control while enabling broad consumer access to offers across different platforms.
2Adaptability or versatility
If merchants provide offers on multiple platforms without control mechanisms, then consumer choice increases, but merchants cannot control the number of offers available or claimed
Solution Approach 1:
The patent implements a feedback mechanism where the standardized reconciliation system provides merchants with real-time information about offer claims, redemption status, and duplicate detection results. This allows merchants to monitor and control their offer distribution across multiple platforms while maintaining broad availability for consumers.
Solution Approach 2:
The patent introduces a standardized reconciliation system as an intermediary between merchants and multiple offer platforms. This mediator coordinates offer distribution, tracks redemptions, and prevents duplicates while allowing merchants to maintain control policies without directly managing each platform's offer delivery.
3Reliability
If a standardized reconciliation system is implemented across multiple platforms, then duplicate rewards are prevented and merchant control is established, but system complexity increases
Solution Approach 1:
The patent segments the reconciliation system into distinct modular components: offer registration modules, transaction detection modules, duplicate identification modules, and reward coordination modules. This segmentation allows each component to perform a specific function independently, improving reliability while managing complexity through modular design that can be implemented across different platforms.
Data Source
AI summary
A method, apparatus and computer program products are provided for facilitating the application of a ledger, or data structure in general, to programmatically identify duplicate data objects, such as those indicative of card-linked offers provided against a single transaction, and more specifically, to the utilization of a global ledger to identify stacking of card-linked offers. One example method includes receiving an indication of an interaction between two devices, generating distributed ledger data, the distributed ledger data indicative of a previous interaction between the primary device and an entity, causing transmission of the distributed ledger data to each of a plurality of nodes in a offerer network, after a predetermined amount of time, causing performance of a comparison within the distributed ledger data to determine that the entity and a second entity comprise corresponding data objects, applying a rule to generate an adjusted value.


