Live Shopping Cart UI for Channel Item Identification

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Solution Overview

Problem

Existing live streaming shopping interfaces lack effective methods to display information about items added from the current live streaming channel to the cart, leading to poor user experience and inefficient checkout processes.

Innovation Solution

Implementing an interactive element at the bottom of the user interface that indicates items added from the current live streaming channel, including visual and textual information, and automatically selecting these items for checkout by default, to enhance user interaction and guidance.

Engineering Contradictions & Design Principles

VSEngineering Contradiction Analysis

1Loss of information

If users add items to cart from live streaming channel, then purchasing intent is confirmed, but users cannot easily identify which items are from current channel

Engineering Contradiction:
ImproveItem source informationVSAvoidCheckout identification
Core Design Contradiction:
Loss of informationVSEase of operation

Solution Approach 1:

The patent uses color coding to differentiate items from different live streaming channels in the cart. Items from the current channel are highlighted with a specific color (e.g., red background), while items from other channels have a different color. This visual distinction allows users to quickly identify which items are from the current channel without losing any item source information.

Inventive Principle:
Principle #32Color changes

Solution Approach 2:

The cart interface is segmented to separately display items from the current live streaming channel versus items from other channels. This segmentation is achieved through visual grouping and separation in the UI layout, allowing users to clearly distinguish between items based on their source channel.

Inventive Principle:
Principle #1Segmentation

2Productivity

If users manually select items for checkout, then purchase accuracy is ensured, but checkout process becomes time-consuming

Engineering Contradiction:
ImproveCheckout speedVSAvoidItem selection time
Core Design Contradiction:
ProductivityVSLoss of time

Solution Approach 1:

The system automatically pre-selects items from the current live streaming channel for checkout based on the interactive element state. When the interactive element indicating items from the current channel is displayed, the system proactively selects these items, saving users the time of manual selection while ensuring accurate identification of channel-specific items.

Inventive Principle:
Principle #10Preliminary action

Solution Approach 2:

The system performs automatic item selection for checkout without requiring manual user intervention. The checkout process is self-service in that the system identifies and selects the appropriate items based on the interactive element state, reducing user effort and time investment.

Inventive Principle:
Principle #25Self-service

3Ease of operation

If traditional cart interface is used, then interface simplicity is maintained, but user guidance for current channel items is insufficient

Engineering Contradiction:
ImproveUser guidanceVSAvoidInterface elements
Core Design Contradiction:
Ease of operationVSDevice complexity

Solution Approach 1:

An interactive element is introduced as an intermediary between the cart items and the user. This element serves as a visual indicator that mediates the relationship between items from the current channel and the user's awareness. The interactive element provides guidance about which items are from the current channel without fundamentally complicating the overall cart interface structure.

Inventive Principle:
Principle #24Intermediary (Mediator)

Data Source

PatentUS20260072570A1Information processing method, electronic device and program product
Publication Date: 2026.03.12 BEIJING YOUZHUJU NETWORK TECH CO LTD
  • US20260072570A1 patent drawing
  • US20260072570A1 patent drawing
  • US20260072570A1 patent drawing

AI summary

According to the embodiments of the present disclosure, there are provided an information processing method, an electronic device, and a program product. The information processing method includes: displaying, on a first user interface, a list of items in a current live streaming channel; receiving a first user operation of adding an item in the list of items to a virtual container; and in response to the first user operation, displaying, at a bottom of the first user interface, an interactive element for the current live streaming channel, where the interactive element indicates that at least one item of the current live streaming channel has been added to the virtual container.