Live-Stream Server for Content-Based Gift Generation
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Solution Overview
Problem
Conventional gifts in live-streaming services are not tailored to the specific content of the live-stream, leading to a mismatch between viewer and streamer expectations, reducing engagement and excitement.
Innovation Solution
A server-based system that allows viewers to generate gifts, such as screenshots or illustrations, based on live-stream content, which are then shared with the streamer, enhancing the interactive nature of the live-streaming experience.
Engineering Contradictions & Design Principles
Engineering Contradiction Analysis
1Adaptability or versatility
If conventional platform-provided gifts are used in live-streaming, then the gifting system is simple and standardized, but the gifts do not match the specific content of each live-stream, reducing viewer engagement and streamer satisfaction
Solution Approach 1:
The system enables viewers to automatically generate personalized gifts by capturing screenshots or videos during live-streams they find interesting. The gift generation process is automated through the terminal device, where the viewer simply needs to trigger the capture function and select the desired content. This self-service approach eliminates the need for manual gift creation by streamers or platform staff, while still producing highly customized gifts that reflect the specific moment and content being viewed.
Solution Approach 2:
The system pre-configures the gift generation capability within the terminal device before the live-stream occurs. The terminal device is equipped with capture functions (screenshot, video recording) and gift generation algorithms that are ready to operate immediately when a viewer wants to create a gift. This preliminary preparation allows for rapid, real-time gift creation without requiring complex manual processes during the live event.
2Adaptability or versatility
If a wide variety of gifts is offered with elaborate designs, then viewer engagement and excitement increase, but it becomes difficult to know in advance which gifts will match the live-stream content
Solution Approach 1:
The system continuously monitors and captures the actual live-stream content as it occurs, using the terminal device to record screenshots and videos at specific moments. This feedback loop ensures that the gifts are generated from the real-time content itself, rather than from pre-assumed or generic themes. The capture function responds to viewer interest signals and automatically generates gifts that reflect the actual content being viewed, creating a dynamic adaptation to the live-stream's evolving characteristics.
Solution Approach 2:
Instead of creating entirely new elaborate gifts from scratch, the system copies and transforms existing moments from the live-stream itself. By capturing screenshots and videos of actual content (such as game scenes, performance moments, or interactive elements) and using these as the basis for generated gifts, the system preserves the authentic character and context of the live-stream while transforming it into a gift format. This copying approach ensures relevance without requiring advance knowledge of content characteristics.
Data Source
AI summary
A server includes a relay unit relaying video data related to a live-stream from a user terminal where the video data is generated to a user terminal where the video data is reproduced, a generation unit generating electronic data based on a part of the live-stream recorded in accordance with an instruction by a user of the user terminal where the video data is generated while the video data is reproduced; and a reception unit receiving a designation of the generated electronic data by a user of the user terminal where the video data is reproduced while the video data is reproduced.