Live Streaming Floating Window Article Display
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Solution Overview
Problem
Current e-commerce live streaming platforms lack efficient methods for displaying and managing article information, leading to increased operational costs and reduced interaction efficiency for both anchors and audiences.
Innovation Solution
A method and apparatus for processing live streaming data that includes displaying an article selection interface, determining target article objects, and displaying floating windows with related information, such as allowable trade conditions, directly on the live streaming interface, allowing anchors to select and display articles without manual operation, thereby improving interaction and display efficiency.
Engineering Contradictions & Design Principles
Engineering Contradiction Analysis
1Productivity
If manual operation is used to display article information in live streaming, then operational control is maintained, but operation cost increases and interaction efficiency decreases
Solution Approach 1:
The system automatically displays article information and trade conditions in floating windows without requiring manual operation. The electronic device autonomously retrieves and presents article data, trade conditions, and purchase instructions to the audience, eliminating the need for manual intervention while maintaining operational control through predefined rules and parameters.
2Adaptability or versatility
If article information is not displayed directly on live streaming interface, then interface simplicity is maintained, but audience engagement and information accessibility decrease
Solution Approach 1:
The article information is segmented into distinct floating windows that overlay the live streaming interface. Each floating window contains specific information elements (article image, trade condition, purchase instruction) that are spatially separated and independently displayed, allowing the interface to maintain its core functionality while adding enhanced information display capabilities.
3Loss of information
If trade conditions are not clearly displayed, then information completeness is improved, but audience understanding and purchase decision efficiency decrease
Solution Approach 1:
The system performs preliminary action by displaying complete trade conditions and purchase instructions in floating windows before the audience makes a purchase decision. All necessary information including trade conditions, article details, and purchase instructions are pre-presented in an organized manner, eliminating the need for audience members to search for information and enabling immediate purchase decisions.
Data Source
AI summary
Provided is a method for processing live streaming data. An article selection interface is displayed in response to a publish request of an anchor account is received to display at least one article object, such that an anchor can select at least one target article object from the at least one article object, and further, the at least one target article object and related information of the at least one target article object can be displayed on a live streaming interface by at least one floating window, wherein the related information includes an allowable trading condition of the target article object.