Live Streaming Electronic Resource Allocation for E-Commerce
Find Innovative SolutionsGenerate Solutions
Solution Overview
Problem
E-commerce live streaming platforms face inefficiencies in engaging audiences, as existing methods like cash or token red envelopes fail to generate enthusiasm for products, leading to wasted resources and limited benefits for merchants.
Innovation Solution
Allocating electronic resources such as vouchers specifically for completing order operations related to the live streaming room, which are configured by anchors and allocated to audience interactions, enhancing participation and targeted resource utilization.
Engineering Contradictions & Design Principles
Engineering Contradiction Analysis
1Quantity of substance
If cash or token red envelopes are used to engage audiences in live streaming, then audience attention can be maintained, but resource utilization is wasted and benefits for merchants are limited
Solution Approach 1:
The patent transforms the nature of electronic resources from general-purpose cash or tokens to commodity-specific vouchers with restricted usage. This parameter change in resource type and usage conditions ensures that resources are directly tied to merchant products, improving both resource utilization and merchant benefits by creating a closed-loop system where resources cannot be diverted elsewhere
Solution Approach 2:
The patent introduces commodity vouchers as an intermediary between the live streaming platform and merchant transactions. These vouchers act as a mediator that connects audience engagement with specific product purchases, ensuring that electronic resources flow through the merchant's sales channel rather than being directly convertible to cash or general platform currency
2Productivity
If electronic resources are allocated to audience interactions, then audience participation increases, but resource allocation efficiency may decrease without targeted distribution
Solution Approach 1:
The patent applies local quality by making electronic resources commodity-specific rather than universal. Each voucher is tailored to particular products or categories, creating localized value that drives participation in specific merchant transactions. This targeted approach ensures resources are not wasted on general engagement but directly support product sales
Solution Approach 2:
The patent implements feedback mechanisms where audience interaction with live streaming content triggers allocation of commodity vouchers. The system monitors engagement metrics and dynamically distributes resources based on actual participation levels, creating a feedback loop that optimizes resource allocation efficiency while maintaining high audience involvement
3Adaptability or versatility
If anchors configure electronic resources for live streaming rooms, then resource allocation flexibility improves, but system complexity increases
Solution Approach 1:
The patent enables anchors to self-configure electronic resources directly through the live streaming platform interface. Anchors can independently create, allocate, and manage commodity vouchers without requiring platform administrator intervention for each transaction. This self-service capability provides flexibility while keeping system complexity manageable through automated backend processing
Solution Approach 2:
The patent creates a universal electronic resource management system that handles multiple functions through a single platform mechanism. The same system infrastructure supports various voucher types, allocation methods, and redemption processes across different merchants and products, reducing overall system complexity through standardized multi-functional design
Data Source
AI summary
The present disclosure relate to allocating electronic resources. In some arrangements, a server configures allocable electronic resources for a live streaming room in response to receiving a first configuration request from a first client. The first configuration request is configured to indicate a first configuration operation performed by an anchor to the live streaming room, and the allocable electronic resources are associated to a target commodity corresponding to the live streaming room. The server acquires an allocation request sent by a second client, wherein the allocation request is triggered by an interactive operation of an audience of the second client in the live streaming room. The server allocates an electronic resource from the allocable electronic resources to the audience of the second client, in response to the allocation request, wherein the allocated electronic resource is used by the audience for completing an order operation about the target commodity.