Live Video Distribution Reward System for Novice Creators

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Solution Overview

Problem

Conventional reward systems in video distribution services fail to motivate novice distributors, leading to a lack of incentive for them to continue distributing live video content.

Innovation Solution

A live video distribution system that ranks distributors based on performance, sets a base reward quantity according to their ranking, and provides rewards in quantity based on distribution duration and base reward quantity, ensuring novice distributors can earn rewards for their efforts.

Engineering Contradictions & Design Principles

VSEngineering Contradiction Analysis

1Quantity of substance

If rewards are given based on advertisement watch count or item sales, then well-known distributors with many devoted fans receive numerous rewards, but novice distributors cannot expect to receive many rewards

Engineering Contradiction:
Improvereward quantityVSAvoidapplicability to novice distributors
Core Design Contradiction:
Quantity of substanceVSAdaptability or versatility

Solution Approach 1:

The reward system is segmented into multiple components: base reward quantity determined by distributor ranking, and additional rewards based on distribution duration. This segmentation allows novice distributors to receive base rewards through ranking while also earning additional rewards through extended distribution time, making the system accessible to both novice and established distributors

Inventive Principle:
Principle #1Segmentation

Solution Approach 2:

The system performs preliminary ranking of distributors based on distribution performance before determining base reward quantities. This preliminary action establishes a foundation that ensures even novice distributors who achieve certain performance levels can receive appropriate base rewards, rather than relying solely on accumulated fan base or past performance

Inventive Principle:
Principle #10Preliminary action

2Productivity

If rewards are based on distribution performance metrics, then established distributors maintain high reward intake, but novice distributors lack motivation to continue distributing video

Engineering Contradiction:
Improvevideo distribution promotionVSAvoidreward consistency for novices
Core Design Contradiction:
ProductivityVSReliability

Solution Approach 1:

The reward system dynamically adjusts base reward quantities based on distributor rankings that reflect current performance. This dynamic structure allows novice distributors to improve their rankings through consistent distribution activities, thereby increasing their base rewards over time and maintaining motivation

Inventive Principle:
Principle #15Dynamics

Solution Approach 2:

The system ensures continuity of useful action by providing both base rewards (from ranking) and additional rewards (from distribution duration). This dual-reward structure maintains continuous motivation for novice distributors to keep distributing content, as they receive recognition for both achieving performance milestones and maintaining ongoing distribution activity

Inventive Principle:
Principle #20Continuity of useful action

Data Source

PatentUS11115684B2System, method, and program for distributing live video
Publication Date: 2021.09.07 DENA CO LTD
  • US11115684B2 patent drawing
  • US11115684B2 patent drawing
  • US11115684B2 patent drawing

AI summary

A video distribution server according to an embodiment provides a live video distribution service for distributing and viewing live video to a user via a user terminal. This server determines the ranking of distributors on the basis of live video distribution performance, sets a base reward quantity for distributors on the basis of the determined ranking, and gives distributors rewards in a quantity based on the distribution duration of the live video and the base reward quantity, so even if a distributor is a novice, he can obtain a reward in a quantity based on the distribution duration and the base reward quantity by continuing to distribute live video.