Location-Based Gaming Reward System Using Mobile Data Segmentation
Find Innovative SolutionsGenerate Solutions
Solution Overview
Problem
Current gaming systems lack the ability to provide personalized and context-aware rewards and offers to players based on their location and gaming activity, leading to a less engaging and less personalized experience.
Innovation Solution
A system that utilizes a mobile device to collect location-based data and combine it with gaming session data to provide customized loyalty awards, offers, and advertisements, enhancing the player's experience by predicting their actions and influencing their behavior.
Engineering Contradictions & Design Principles
Engineering Contradiction Analysis
1Adaptability or versatility
If location-based analytics are implemented to provide personalized rewards, then player engagement and satisfaction are improved, but device complexity and data processing requirements increase
Solution Approach 1:
The system segments player data into different categories (location data, gaming session data, historical data) and processes them through separate analytical modules. The gaming machine collects gaming session data while the mobile device collects location data, dividing the complex data processing task into manageable segments that can be handled independently before being integrated for personalized reward determination.
Solution Approach 2:
The system introduces a server as an intermediary component that receives data from both the gaming machine and mobile device, processes the combined data through location-based analytics, and returns personalized reward determinations. This intermediary handles the complex data processing and analytical computations, reducing the processing burden on individual gaming machines.
2Reliability
If cash-based and ticket voucher-based gaming systems are replaced, then security and labor costs are reduced, but the need for mobile device integration and data communication increases
Solution Approach 1:
The system replaces physical cash-based and ticket voucher-based gaming mechanisms with electronic mobile device integration. Instead of handling physical currency and paper tickets, the system uses mobile devices to store, transmit, and process gaming data and rewards electronically, eliminating the mechanical handling of physical media while improving security and reducing labor requirements.
Solution Approach 2:
The system creates digital copies of player identities, gaming sessions, and reward information stored on mobile devices instead of using physical tickets and cash. These digital representations can be securely transmitted and processed without the security risks associated with physical media, while the mobile device serves as the portable storage medium for these digital copies.
3Adaptability or versatility
If personalized rewards are provided based on location and gaming activity, then player loyalty increases, but data collection and processing requirements increase
Solution Approach 1:
The system applies different data collection and processing approaches based on the local context and player needs. Location-based analytics are activated only when relevant contextual information is available, and the level of personalization is adjusted according to the specific gaming situation, rather than continuously processing all available data uniformly.
Solution Approach 2:
The system performs preliminary data collection and analysis by maintaining historical player data and pre-processing location information before actual gaming sessions occur. This preliminary action enables the system to provide personalized rewards more efficiently during actual play by having analytical frameworks and player profiles already in place.
Data Source
AI summary
A system that provides a player a benefit based on location data associated with the player and game play history data associated with the player.