Location-Based Mobile App Navigation for Sales
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Solution Overview
Problem
The existing navigation systems for software applications on mobile devices require significant user interaction, distracting sales associates from customers during the sales process and making the process unnatural.
Innovation Solution
A system and method that trigger actions or sets of actions within a software application on a mobile device based on location identifiers, allowing the processing unit to apply navigation rules to determine and execute actions, thereby simplifying navigation and reducing interaction requirements.
Engineering Contradictions & Design Principles
Engineering Contradiction Analysis
1Ease of operation
If manual navigation methods are used in software applications, then users can access information, but user interaction increases and distracts sales associates from customers
Solution Approach 1:
The system enables self-service navigation by automatically detecting the sales associate's physical location through location identifiers (such as RFID tags or GPS coordinates) and autonomously navigating the software application to display relevant product information. This eliminates the need for manual navigation operations, allowing sales associates to maintain focus on customers while the system handles navigation independently based on spatial context.
2Extent of automation
If location-based automatic navigation is implemented, then user interaction is reduced, but system complexity increases
Solution Approach 1:
The system employs a multi-functional integrated approach where a single software application combines location detection capabilities (through integration with mobile device location services), navigation logic processing, and information display functions. This universal platform handles multiple tasks simultaneously, reducing the need for separate specialized components and thereby limiting the increase in overall system complexity despite the high level of automation achieved.
Data Source
AI summary
A system and method that triggers actions or sets of actions within a software application executed on a mobile device based at least in part on location identifiers.