Digital Map Personalization via Role Prediction

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Solution Overview

Problem

Interacting with digital maps in transportation operating systems can be difficult when features presented are not relevant to the user, leading to a poor user experience.

Innovation Solution

A display system that includes a tabletop model with a three-dimensional physical overlay on a digital map, user profile accounts, and a prediction model to personalize the display of features based on user interactions and roles, highlighting relevant areas and recommending actions tailored to the user's interests and persona.

Engineering Contradictions & Design Principles

VSEngineering Contradiction Analysis

1Quantity of substance

If the digital map displays all available features, then the completeness of information is improved, but the user experience deteriorates due to information overload and difficulty in finding relevant features

Engineering Contradiction:
Improvequantity of features displayedVSAvoidease of interaction with map
Core Design Contradiction:
Quantity of substanceVSEase of operation

Solution Approach 1:

The system extracts and displays only the subset of features that are relevant to the specific user and their current context, removing irrelevant features from the display. This is achieved through user profiling and prediction models that identify which features each user needs to see, thereby resolving the contradiction between displaying all features and making the map easy to use.

Inventive Principle:
Principle #2Taking out (Extraction)

Solution Approach 2:

The system applies different display qualities and feature sets to different users based on their individual profiles, roles, and predicted needs. Each user experiences a customized version of the map with features tailored to their specific context, rather than a uniform display for all users, thus improving ease of operation while maintaining information completeness for each individual.

Inventive Principle:
Principle #3Local quality

2Ease of operation

If the digital map presents personalized features based on user profile, then the ease of operation is improved, but the device complexity increases due to prediction models and user profiling systems

Engineering Contradiction:
Improveease of interaction with mapVSAvoidcomplexity of personalization system
Core Design Contradiction:
Ease of operationVSDevice complexity

Solution Approach 1:

The system performs preliminary actions by creating user profiles and predicting user needs in advance, before the user actually interacts with the map. The prediction model pre-determines which features will be relevant to each user, allowing the system to display personalized content without requiring complex real-time processing during map interaction, thus managing device complexity effectively.

Inventive Principle:
Principle #10Preliminary action

Solution Approach 2:

The system enables users to effectively serve themselves by automatically adapting the map display to their needs without requiring manual configuration or complex user setup. The prediction model and user profiling system work autonomously to personalize the experience, reducing the operational burden on users while the complexity is contained within the automated personalization infrastructure.

Inventive Principle:
Principle #25Self-service

Data Source

PatentUS11567643B2Systems and methods for interacting with a digital map
Publication Date: 2023.01.31 FORD GLOBAL TECH LLC
  • US11567643B2 patent drawing
  • US11567643B2 patent drawing
  • US11567643B2 patent drawing

AI summary

Systems and methods interacting with a digital map are provided herein. A system includes a display that is configured to display a digital map. The digital map includes a number of targets with which a user can interact and a number of actions that are available for each target. The system is configured to update a table of an individual profile account when the user performs an actions at one of the targets, use a role prediction model to predict a role based on the table of the individual profile account, and update the table of the individual account based on a table of a role profile account associated with the predicted role.