Map View Buy Now Button for Seamless Product Checkout
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Solution Overview
Problem
Existing mobile device search systems for product purchases lack a seamless integration of location-based product availability and purchasing functionality, requiring users to navigate between store listings and maps, and often fail to streamline the checkout process.
Innovation Solution
A network-based system with a client-server architecture that presents product search results in a split-screen view, allowing users to select a 'buy now' button within the map view, which directly or indirectly leads to a payment page or shopping cart, facilitating easy purchase by pre-configuring payment and shipping options through stored user information.
Engineering Contradictions & Design Principles
Engineering Contradiction Analysis
1Loss of information
If users navigate between store listings and maps to purchase products, then location-based product availability is presented, but the checkout process becomes complex and time-consuming
Solution Approach 1:
The patent combines the map view displaying store locations with the purchase functionality by embedding 'buy now' buttons directly on the map interface. This merging eliminates the need for users to navigate between separate store listings and maps, allowing them to purchase products directly from the location view, thereby reducing both information loss and time loss.
Solution Approach 2:
The system performs preliminary actions by pre-configuring payment and shipping options based on stored user information before the actual purchase is initiated. When users click 'buy now' on the map, the checkout process is already prepared with their saved payment methods and shipping addresses, significantly reducing the time required to complete the transaction.
2Ease of operation
If users are required to enter payment and shipping information repeatedly, then purchasing functionality is available, but ease of operation deteriorates
Solution Approach 1:
The system implements self-service by automatically retrieving and applying stored user payment and shipping information during the checkout process. Users do not need to manually enter this information repeatedly; the system serves itself by pulling from previously saved data, greatly improving ease of operation and reducing time loss.
Solution Approach 2:
User payment and shipping information is preliminarily captured and stored during initial setup or previous transactions. This preliminary action ensures that when purchasing is needed, the information is already available and configured, eliminating the need for repeated entry and significantly improving operational ease.
3Loss of information
If a split-screen view is used to show store listings and maps, then product availability information is complete, but device complexity increases
Solution Approach 1:
The patent merges the previously separate store listings view and maps view into a single integrated map interface. Instead of using a split-screen layout that requires managing two separate displays, the store information is overlaid directly on the map, reducing interface complexity while maintaining complete product availability information.
Solution Approach 2:
The patent transitions from a two-dimensional split-screen layout to a layered map interface where store information is displayed in additional dimensions (such as pins, popups, or overlays on the map). This dimensional change allows complete information presentation without increasing interface complexity, as users interact with a single unified view rather than managing multiple screen sections.
Data Source
AI summary
Product search results may be presented to a user via a map view, with merchants selling a selected product displayed on a map. A buy now button may be displayed for a merchant within the map view, allowing the user to execute a purchase transaction directly from the map view.