Personalized Media Callout Windows for Smart Display Content Discovery

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Solution Overview

Problem

Conventional smart display devices, such as smart TVs, lack effective personalization of media applications, leading users to spend time searching for content, even with designated 'newly released' sections, as they navigate through random content descriptors without clear recommendations.

Innovation Solution

An electronic device and method that utilizes interactive tiles with associated presentation metadata to provide personalized and curated media application offerings by activating a callout window with user-engageable items, such as video players and thumbnails, based on user activity data and preferences, allowing users to access recommended content without launching the application.

Engineering Contradictions & Design Principles

VSEngineering Contradiction Analysis

1Loss of time

If users navigate through random content descriptors in traditional media applications, then they can access available content, but they spend excessive time searching and remain uncertain of what to choose

Engineering Contradiction:
Improvesearch timeVSAvoidcontent selection ease
Core Design Contradiction:
Loss of timeVSEase of operation

Solution Approach 1:

The system performs preliminary actions by analyzing user activity data, viewing history, and preferences before the user needs to make a selection. Curated content offerings are prepared in advance and presented to the user, eliminating the need for time-consuming search and navigation through random content descriptors.

Inventive Principle:
Principle #10Preliminary action

Solution Approach 2:

The system serves itself by automatically generating personalized content recommendations based on user data without requiring manual input from the user. The electronic device autonomously curates content offerings by processing user activity data, viewing history, and preferences, then presents tailored recommendations that adapt to user needs.

Inventive Principle:
Principle #25Self-service

2Loss of information

If traditional media applications present all available content, then users have comprehensive access to content options, but the interface becomes overwhelming and users cannot quickly identify relevant content

Engineering Contradiction:
Improvecontent information accessibilityVSAvoidinterface complexity
Core Design Contradiction:
Loss of informationVSDevice complexity

Solution Approach 1:

The interface applies local quality by presenting different content presentations to different users based on their individual profiles. Instead of a uniform interface for all users, the system tailors the content display to each user's preferences and viewing history, showing only the most relevant content to each individual user.

Inventive Principle:
Principle #3Local quality

Solution Approach 2:

The content interface is segmented into curated offerings based on user preferences, viewing history, and content categories. Rather than presenting all content in a single overwhelming list, the system divides content into personalized segments that are more manageable and easier to navigate.

Inventive Principle:
Principle #1Segmentation

3Ease of operation

If users must launch media applications to access content, then they can fully interact with the application features, but they cannot quickly preview or compare content offerings

Engineering Contradiction:
Improvecontent access speedVSAvoidcontent interaction completeness
Core Design Contradiction:
Ease of operationVSReliability

Solution Approach 1:

The system performs preliminary actions by allowing users to view curated content offerings and make selections before fully launching the media application. The electronic device presents content previews and recommendations on the home interface, enabling users to quickly assess content options without committing to launching the full application.

Inventive Principle:
Principle #10Preliminary action

Data Source

PatentUS11381874B2Personalization of curated offerings of media applications
Publication Date: 2022.07.05 SONY GROUP CORP
  • US11381874B2 patent drawing
  • US11381874B2 patent drawing
  • US11381874B2 patent drawing

AI summary

An electronic device and method for personalization of curated offerings of a media application is provided. The electronic device selects a user interface (UI) element from a set of UI elements on a UI displayed on a display device based on a first user input. The selected UI element is associated with a media application accessible via the electronic device. The electronic device controls the display device to display a callout window within proximity of the selected UI element and within a display area of the UI based on the selection of the UI element. The electronic device selects a set of curated offerings of the media application based on user information and presentation metadata associated with the selected UI element and further controls the display device to populate the displayed callout window with a set of user-engageable items linked to the selected set of curated offerings.