Media Content Interaction Search Entry and Keyword Presentation
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Solution Overview
Problem
Existing media content interaction systems require users to manually search for promoted objects, which is cumbersome and reduces user experience and promotion efficiency.
Innovation Solution
A method and apparatus for media content interaction that presents media content associated with a target object and simultaneously provides a search entry and search keyword for the target object, enhancing user interaction and promotion efficiency.
Engineering Contradictions & Design Principles
Engineering Contradiction Analysis
1Ease of operation
If users manually search for promoted objects in existing media content interaction systems, then they can find information about target objects, but the search process becomes cumbersome and reduces user experience
Solution Approach 1:
The system performs preliminary action by automatically generating and providing search entries and search keywords for target objects before users need to search. When media content is presented, the system proactively supplies ready-to-use search terms related to the promoted objects, eliminating the need for users to manually think of and input search queries.
Solution Approach 2:
The system introduces an intermediary mechanism that bridges media content and search functionality. By providing search entries and keywords as intermediate elements between the media content and the search system, users can directly utilize these provided search terms to find target object information, simplifying the search process.
2Productivity
If manual search is required for promoted objects, then users can access information about target objects, but promotion efficiency is reduced
Solution Approach 1:
The system prepares search entries and keywords in advance when presenting media content, so that when users are interested in promoted objects, the search infrastructure is already ready. This preliminary preparation of search elements accelerates the promotion process by eliminating delays in the search setup phase.
Solution Approach 2:
The system enables self-service by automatically generating search entries and keywords without requiring manual intervention. The promotion system itself provides the search tools needed, allowing users to immediately search for promoted objects using the automatically supplied search terms, thereby improving promotion efficiency.
Data Source
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AI summary
According to embodiments of the present disclosure, there are provided a method, apparatus, device and storage medium for media content interaction. The method includes: in response to a predetermined operation for an application, presenting, in the application, media content associated with a target object; and presenting, while presenting the media content, a search entry for the target object and a search keyword associated with the target object. In this way, it can facilitate users to further understand the target object. Thus, on the one hand, the user experience can be improved, and on the other hand, the promotion of the target object can be advantageously promoted.