Media Content Storefront Formatting Engine

Resolve Bottlenecks,
Find Innovative Solutions
Generate Solutions

Solution Overview

Problem

The media publishing industry faces revenue decline due to the availability of free content online, leading to value migration from content providers to tech players, and struggles to maintain subscription revenue growth.

Innovation Solution

A system that formats and delivers media content from disparate providers in various formats to user devices, using filters and a storefront formatting engine to provide user-specific interfaces based on device characteristics, subscription data, and publisher criteria, enabling controlled access and personalized content delivery across different platforms.

Engineering Contradictions & Design Principles

VSEngineering Contradiction Analysis

1Ease of operation

If free content is made available online, then content accessibility is improved, but content providers' revenue is reduced

Engineering Contradiction:
Improvecontent accessibilityVSAvoidrevenue
Core Design Contradiction:
Ease of operationVSLoss of energy

Solution Approach 1:

The patent segments content into different access levels: free content and subscription content. This allows the system to provide free content to improve accessibility while maintaining subscription content to generate revenue, thus resolving the contradiction between accessibility and revenue loss

Inventive Principle:
Principle #1Segmentation

Solution Approach 2:

The patent applies different quality levels to different content types. Premium subscription content is provided in higher quality formats while free content is provided in lower quality formats. This allows the system to maintain revenue through premium content while improving accessibility of free content

Inventive Principle:
Principle #3Local quality

2Adaptability or versatility

If content is delivered to multiple device types, then device compatibility is improved, but system complexity is increased

Engineering Contradiction:
Improvedevice compatibilityVSAvoidsystem complexity
Core Design Contradiction:
Adaptability or versatilityVSDevice complexity

Solution Approach 1:

The patent implements a universal content delivery system that can deliver content to multiple device types (smartphones, tablets, computers, e-readers) through a single platform. The system uses device detection to automatically adapt content delivery, eliminating the need for separate delivery systems for each device type and thus reducing overall system complexity

Inventive Principle:
Principle #6Universality (Multi-functionality)

3Ease of operation

If personalized content interfaces are generated, then user experience is improved, but processing time is increased

Engineering Contradiction:
Improveuser experienceVSAvoidprocessing time
Core Design Contradiction:
Ease of operationVSLoss of time

Solution Approach 1:

The patent implements preliminary action by pre-generating and caching personalized storefront interfaces based on user profiles and preferences. When users access the system, their personalized interfaces are quickly retrieved from cache rather than being generated in real-time, significantly reducing processing time while maintaining personalized user experience

Inventive Principle:
Principle #10Preliminary action

Data Source

PatentUS10839142B2Media content device, system and method
Publication Date: 2020.11.17 APPLE INC
  • US10839142B2 patent drawing
  • US10839142B2 patent drawing
  • US10839142B2 patent drawing

AI summary

Access is provided for different types of media content provided by disparate publishers, and in formats corresponding to operating characteristics of respective user devices. As consistent with one or more example embodiments herein, media content access is filtered for users requesting access via different user devices, based upon characteristics of the device to which the access is provided, user subscription data and publisher-specific criteria. A user-specific storefront interface is generated for each of a multitude of users, based upon the filtering. Each storefront interface indicates media content that can be displayed at the device to which access is requested, and identifies media content to which the user does and does not have subscription access. The user-specific storefront interfaces are presented at respective user devices, and media content is delivered to each device in response to selections made via the user-specific storefront interfaces.