Media Device Secondary Content Transaction Integration

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Solution Overview

Problem

Existing media systems lack the ability to dynamically integrate secondary media content that can request user input and facilitate transactions, such as food ordering, in a seamless and interactive manner, limiting user engagement and convenience.

Innovation Solution

A media device connected to a wide area network can display secondary media content alongside primary content, allowing user input via a paired wireless device to execute data transfer actions, such as ordering food, by retrieving and transmitting relevant data, including location and payment information, to a remote server.

Engineering Contradictions & Design Principles

VSEngineering Contradiction Analysis

1Adaptability or versatility

If existing media systems stream media content to user devices, then media delivery is achieved, but user engagement and transactional capabilities are limited

Engineering Contradiction:
Improvetransactional capabilitiesVSAvoidsystem complexity
Core Design Contradiction:
Adaptability or versatilityVSDevice complexity

Solution Approach 1:

The media device is enhanced to perform multiple functions beyond simple content playback. It now serves as both a media consumption device and a transaction processing system, integrating e-commerce capabilities, user authentication, and data management functions directly into the existing media delivery infrastructure.

Inventive Principle:
Principle #6Universality (Multi-functionality)

Solution Approach 2:

The patent combines media content delivery with transactional operations by integrating secondary content display, user input processing, and data transfer capabilities into the media device. This merging eliminates the need for separate systems for media consumption and e-commerce transactions.

Inventive Principle:
Principle #5Merging (Combining)

2Ease of operation

If secondary media content is displayed with primary content, then user engagement is enhanced, but processing complexity increases

Engineering Contradiction:
Improveuser engagementVSAvoidprocessing complexity
Core Design Contradiction:
Ease of operationVSDevice complexity

Solution Approach 1:

The content display is divided into primary content and secondary content layers. The media device processes these separately, with primary content for consumption and secondary content for interaction, allowing independent optimization of each layer's processing requirements.

Inventive Principle:
Principle #1Segmentation

Solution Approach 2:

The media device acts as an intermediary between the user and the content delivery system. It receives primary content, processes user interactions through secondary content, and manages data transfer to remote servers, simplifying the overall system architecture by centralizing control.

Inventive Principle:
Principle #24Intermediary (Mediator)

3Ease of operation

If user input is processed to execute data transfer actions, then transactional convenience is improved, but data security requirements increase

Engineering Contradiction:
Improvetransactional convenienceVSAvoiddata security
Core Design Contradiction:
Ease of operationVSReliability

Solution Approach 1:

User authentication and authorization are performed in advance before transaction execution. The media device verifies user credentials and permissions prior to processing data transfer actions, ensuring security requirements are met before transactions commence.

Inventive Principle:
Principle #10Preliminary action

Solution Approach 2:

The system implements feedback mechanisms to confirm user actions and verify transaction states. User inputs are validated, and system responses are verified to ensure data integrity and security throughout the transaction process.

Inventive Principle:
Principle #23Feedback

Data Source

PatentUS11470363B2Dynamically interactive digital media delivery
Publication Date: 2022.10.11 DISH NETWORK LLC
  • US11470363B2 patent drawing
  • US11470363B2 patent drawing
  • US11470363B2 patent drawing

AI summary

Secondary media content is displayed based on metadata of primary media content, the secondary content specifying a data transfer action. Input can be received from a paired wireless input device. Upon receiving the input, the data transfer action can be executed, wherein the data transfer action includes retrieving transferable data specified according to the secondary media content; and transmitting the retrieved transferable data to an unpaired device via a network.