Media Distribution Node Allocation Control

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Solution Overview

Problem

Existing systems face challenges in effectively limiting the distribution of media content across multiple channels to prevent consumer fatigue and ensure profitability, as they struggle to track and control the aggregate number of distributions, leading to potential over-exposure and dilution of promotional effects.

Innovation Solution

A system that monitors and adjusts media content distribution across various nodes by providing distribution parameters, such as allocation blocks or flags, to enforce aggregate limits, allowing or disabling distribution based on predefined intervals and node capabilities, ensuring adherence to set limits and preventing over-distribution.

Engineering Contradictions & Design Principles

VSEngineering Contradiction Analysis

1Area of stationary object

If media content is distributed through numerous channels and distribution nodes, then the reach and visibility of media content is improved, but tracking and controlling the aggregate number of distributions becomes difficult

Engineering Contradiction:
Improvedistribution reachVSAvoidtracking complexity
Core Design Contradiction:
Area of stationary objectVSDevice complexity

Solution Approach 1:

The patent introduces a central system that acts as an intermediary between media content providers and multiple distribution nodes. This central system receives distribution reports from various nodes and calculates aggregate distribution numbers, thereby simplifying the tracking complexity while maintaining wide distribution reach through numerous channels.

Inventive Principle:
Principle #24Intermediary (Mediator)

2Reliability

If the aggregate number of media content distributions is limited, then consumer fatigue is prevented and promotional effectiveness is maintained, but the ability to leverage multiple distribution nodes is restricted

Engineering Contradiction:
Improvepromotional effectivenessVSAvoiddistribution flexibility
Core Design Contradiction:
ReliabilityVSAdaptability or versatility

Solution Approach 1:

The patent implements dynamic control of distribution parameters, where the system can adjust allocation blocks, time intervals, and distribution limits based on real-time monitoring of aggregate distribution numbers. This allows the system to maintain promotional effectiveness by preventing over-distribution while still utilizing multiple distribution nodes flexibly according to changing conditions.

Inventive Principle:
Principle #15Dynamics

Solution Approach 2:

The system changes distribution parameters such as allocation blocks, time intervals, and distribution limits dynamically. By adjusting these parameters, the system can enforce aggregate distribution limits across multiple nodes while maintaining the ability to leverage each node's capabilities, thus balancing promotional effectiveness with distribution flexibility.

Inventive Principle:
Principle #35Parameter changes

3Quantity of substance

If distribution parameters are provided to control media content distribution, then aggregate distribution limits are enforced, but the complexity of managing distribution parameters increases

Engineering Contradiction:
Improvedistribution controlVSAvoidparameter management complexity
Core Design Contradiction:
Quantity of substanceVSDevice complexity

Solution Approach 1:

The patent creates a universal system that handles multiple distribution nodes and various media content types through a single set of distribution parameters. The central system processes allocation blocks, time intervals, and distribution limits in a unified manner, reducing parameter management complexity despite the need to control aggregate distribution across numerous channels.

Inventive Principle:
Principle #6Universality (Multi-functionality)

4Measurement precision

If monitoring and adjustment of distribution is implemented, then adherence to aggregate limits is ensured, but the system complexity and computational requirements increase

Engineering Contradiction:
Improvedistribution tracking accuracyVSAvoidsystem complexity
Core Design Contradiction:
Measurement precisionVSDevice complexity

Solution Approach 1:

The patent implements a feedback mechanism where distribution nodes report distribution activities to a central system, which then monitors aggregate distribution numbers and adjusts distribution parameters accordingly. This feedback loop ensures accurate tracking of distribution adherence to aggregate limits while managing system complexity through automated responses based on monitored data.

Inventive Principle:
Principle #23Feedback

Data Source

PatentUS10102541B2System and method of providing a particular number of distributions of media content through a plurality of distribution nodes
Publication Date: 2018.10.16 CATALINA MARKETING CORP
  • US10102541B2 patent drawing
  • US10102541B2 patent drawing
  • US10102541B2 patent drawing

AI summary

The invention relates to systems and methods of providing a particular number of distributions of media content through a plurality of distribution nodes, which individually distribute the media content to users and/or other distribution nodes. The system may provide the media content and an allocation of the media content to a distribution node. The allocation may specify whether the distribution node may distribute the media content (e.g., a binary indication) or a number of times that the distribution node may distribute the media content during a time interval. By keeping track of allocations to and distributions by various distribution nodes, the system may adjust allocations and distributions to ensure adherence to the limit. For instance, the system may turn off distribution by some distribution nodes while allowing distribution by others. The system may also or instead reduce allocations or time intervals during which the various distribution nodes may distribute the media content.