Media Content Head Replacement for Self-Image Onboarding

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Solution Overview

Problem

Existing systems fail to replace the head of media content items, such as images or videos, with a user's self-image or a friend's image if the user has not completed the onboarding process of taking a self-image or does not have an image available, limiting personalized content sharing in chat windows.

Innovation Solution

The system determines if a user has completed the onboarding process and checks their profile to replace the head portion of media content items with a placeholder space, providing a user interface to initiate self-image capture and automatically update the content with the user's head upon completion.

Engineering Contradictions & Design Principles

VSEngineering Contradiction Analysis

1Adaptability or versatility

If the system requires users to complete onboarding and capture self-images before sending personalized media content, then content personalization is improved, but user convenience and ease of operation deteriorates

Engineering Contradiction:
Improvecontent personalizationVSAvoiduser convenience
Core Design Contradiction:
Adaptability or versatilityVSEase of operation

Solution Approach 1:

The system performs preliminary actions by automatically capturing user images during the onboarding process and pre-processing them for future use. This allows the media content to be personalized without requiring users to manually provide images at the moment of sharing, thus improving convenience while maintaining personalization capability

Inventive Principle:
Principle #10Preliminary action

Solution Approach 2:

The system enables self-service by automatically managing the user image library, including capturing, storing, and selecting appropriate images for media content personalization. This automation eliminates the need for users to manually manage their images, resolving the contradiction between personalization and ease of operation

Inventive Principle:
Principle #25Self-service

2Adaptability or versatility

If the system stores and processes user images on the server for media content personalization, then content customization is improved, but system resource requirements and complexity increase

Engineering Contradiction:
Improvecontent customizationVSAvoidsystem resource requirements
Core Design Contradiction:
Adaptability or versatilityVSDevice complexity

Solution Approach 1:

The system extracts only the essential image data needed for personalization and stores it in a dedicated user image library, separating this functionality from the core messaging system. This modular approach allows content customization without significantly increasing overall system complexity

Inventive Principle:
Principle #2Taking out (Extraction)

Solution Approach 2:

The system performs preliminary processing of user images during onboarding, converting them into optimized formats and storing them in advance. This pre-processing reduces the computational burden during actual media content generation, balancing customization capability with system resource requirements

Inventive Principle:
Principle #10Preliminary action

Data Source

PatentUS20250343773A1Generating media content items during user interaction
Publication Date: 2025.11.06 SNAP INC
  • US20250343773A1 patent drawing
  • US20250343773A1 patent drawing
  • US20250343773A1 patent drawing

AI summary

A method includes determining participation in an interaction function by a first user of an interaction system with a second user of the interaction system. The method also includes accessing profile data of the first user, and determining, based on the profile data, whether the first user has captured or designated a first-user self-image for use in the interaction function. In response to determining that the first user has not captured or designated the first-user self-image, the method includes accessing a media content item that includes a character, identifying a head portion of the character in the media content item, replacing the head portion with a placeholder space, and displaying the media content item with the placeholder space in a user interface corresponding to the interaction function.