Media Content Overlay Interaction for User-Positioned Elements

Resolve Bottlenecks,
Find Innovative Solutions
Generate Solutions

Solution Overview

Problem

Existing media content interaction solutions lack the ability to enhance user engagement and interaction by allowing users to add and present interactive elements in a superimposed manner on media content.

Innovation Solution

A method and apparatus that enable users to add and present interactive elements, such as pictures, audio, and video, at preset positions in media content, with the ability to set positions and playback ranges, and associate these elements with user identifiers, allowing users to interact with and modify these elements.

Engineering Contradictions & Design Principles

VSEngineering Contradiction Analysis

1Adaptability or versatility

If users can only view media content without adding interactive elements, then the system is simple and easy to operate, but user engagement and interaction are limited

Engineering Contradiction:
Improveuser interaction capabilityVSAvoidsystem complexity
Core Design Contradiction:
Adaptability or versatilityVSDevice complexity

Solution Approach 1:

The system segments the media content into multiple layers: the base media content layer and the interactive element layer. Users can independently add, position, and manage interactive elements (such as stickers, text, or annotations) that are overlaid on the media content without modifying the original content. This segmentation allows complex interaction capabilities while maintaining the simplicity of the base media viewing function.

Inventive Principle:
Principle #1Segmentation

Solution Approach 2:

The patent introduces a spatial dimension by allowing interactive elements to be positioned at specific coordinates on the media content. This transforms the flat, static media viewing experience into a multi-layered, spatially-aware interaction environment where elements can be placed at different locations, creating a more versatile and engaging user experience without fundamentally complicating the core viewing function.

Inventive Principle:
Principle #17Another dimension (Dimensionality change)

2Adaptability or versatility

If users can add and position interactive elements freely, then user engagement is enhanced, but the complexity of managing and presenting these elements increases

Engineering Contradiction:
Improveinteractive element customizationVSAvoidelement management ease
Core Design Contradiction:
Adaptability or versatilityVSEase of operation

Solution Approach 1:

The system provides a library of pre-configured interactive elements that users can select and add to media content. These elements come with default properties and configurations, reducing the effort required for customization. Users can quickly add elements without needing to create them from scratch, making the interaction more accessible while still allowing for positioning and basic customization when needed.

Inventive Principle:
Principle #10Preliminary action

Solution Approach 2:

The patent implements copy-paste functionality for interactive elements, allowing users to replicate existing elements and modify their positions or properties. This reduces the operational complexity by enabling users to reuse successful configurations rather than recreating elements, thereby enhancing versatility without proportionally increasing the difficulty of element management.

Inventive Principle:
Principle #26Copying

3Adaptability or versatility

If multiple interactive elements are superimposed on media content, then user interaction is enriched, but the difficulty of detecting and managing element positions increases

Engineering Contradiction:
Improveinteractive element presentationVSAvoidposition management difficulty
Core Design Contradiction:
Adaptability or versatilityVSDifficulty of detecting and measuring

Solution Approach 1:

The system provides visual feedback mechanisms that display the positions and boundaries of interactive elements overlaid on media content. When multiple elements are present, the system renders them in a coordinated manner, showing their spatial relationships clearly. This feedback loop helps users understand the current state of element positioning and makes adjustments easier, reducing the perceived complexity of managing multiple superimposed elements.

Inventive Principle:
Principle #23Feedback

Solution Approach 2:

The patent introduces an intermediary rendering layer that manages the display and positioning of multiple interactive elements. This intermediary system handles the complexity of coordinate transformations, layering, and collision detection, presenting a simplified interface to users. The intermediary absorbs the computational and managerial complexity, allowing users to interact with elements intuitively without directly confronting the underlying position management challenges.

Inventive Principle:
Principle #24Intermediary (Mediator)

Data Source

PatentEP4668133A1Interaction method and apparatus based on media content, device and storage medium
Publication Date: 2025.12.24 BEIJING ZITIAO NETWORK TECH CO LTD
  • EP4668133A1 patent drawingFigure 1~2
  • EP4668133A1 patent drawingFigure 3
  • EP4668133A1 patent drawingFigure 4

AI summary

The present disclosure relates to the technical field of the Internet, and provides a media content based interaction method and apparatus, a device and a storage medium. The method comprises, on a current user side: presenting first media content to a current user on a preset interface, the first media content being posted by a first user; and presenting, at at least one preset position in the first media content, at least one interactive element associated therewith in a superimposed manner, the interaction element being added by a second user, and the preset position associated with the interactive element being set by the second user.