Media Recommendation Complementary Pairs Dynamic Replacement

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Solution Overview

Problem

Existing media recommendation systems often present outdated content to users, requiring them to scroll through outdated recommendations until the next update, and fail to promptly present media content with attributes preferred by the user.

Innovation Solution

A method for presenting recommended media content items by determining complementary pairs of media content items, where a first subset is displayed in a navigable region and a second subset is concealed, and user engagement signals are used to dynamically replace displayed items with their complementary pairs.

Engineering Contradictions & Design Principles

VSEngineering Contradiction Analysis

1Adaptability or versatility

If the recommendation system provides updates with new media content items, then the content variety and relevance to user preferences are improved, but the user must scroll through outdated content to access the new recommendations

Engineering Contradiction:
Improvecontent relevanceVSAvoidscrolling time
Core Design Contradiction:
Adaptability or versatilityVSLoss of time

Solution Approach 1:

The patent segments the recommendation updates into two distinct regions: a first region containing newly recommended media content items and a second region containing outdated content. This segmentation allows the system to present only relevant new content in the first region, eliminating the need for users to scroll through outdated content while maintaining content variety and relevance.

Inventive Principle:
Principle #1Segmentation

Solution Approach 2:

The patent introduces a spatial dimension to the recommendation display by creating separate regions (first region and second region) within the user interface. The first region is positioned to be prominently displayed, while the second region is concealed or positioned less prominently. This dimensional organization allows new relevant content to be immediately visible without requiring users to navigate through outdated content.

Inventive Principle:
Principle #17Another dimension (Dimensionality change)

2Quantity of substance

If the user interface displays all recommended media content items, then the content variety is improved, but the user interface complexity and navigation requirements increase

Engineering Contradiction:
Improvecontent quantityVSAvoiduser interface complexity
Core Design Contradiction:
Quantity of substanceVSDevice complexity

Solution Approach 1:

The patent extracts outdated media content items from the main view by placing them in a separate second region that is concealed from display or less prominently positioned. This extraction allows the system to maintain a large quantity of recommended content while simplifying the user interface by removing outdated items from the primary navigation path, thus reducing interface complexity.

Inventive Principle:
Principle #2Taking out (Extraction)

3Loss of information

If the recommendation system waits for the next update to present new media content, then the content freshness is improved, but the user engagement time is reduced

Engineering Contradiction:
Improvecontent freshnessVSAvoiduser engagement time
Core Design Contradiction:
Loss of informationVSDuration of action of moving object

Solution Approach 1:

The patent implements preliminary action by proactively presenting new media content items in the first region as soon as they are generated by the recommendation system, without waiting for a complete update cycle. This allows the system to maintain content freshness while continuously engaging users with relevant new content, thereby extending user engagement time.

Inventive Principle:
Principle #10Preliminary action

Data Source

PatentUS12309459B2Methods, systems, and media for presenting recommended media content items based on complementary media content item pairs
Publication Date: 2025.05.20 GOOGLE LLC
  • US12309459B2 patent drawing
  • US12309459B2 patent drawing
  • US12309459B2 patent drawing

AI summary

Methods, systems, and media for presenting recommended media content items based on complementary media content item pairs are presented. In some embodiments, the method includes: receiving an update to a display area within a user interface, wherein the update comprises a plurality of media content items and wherein the display area comprises (i) a first region that is displayed and that is navigable by a user of the user interface and (ii) a second region that is concealed from display and that is not navigable by the user of the user interface; determining, for each of the plurality of media content items, a complementary media content item, thereby obtaining a complementary pair of media content items that includes a first media content item and a second media content item; selecting a first subset of media content items from the plurality of media content items for the first region of the display area, wherein the first subset of media content items includes the first media content item in the complementary pair of media content items; selecting a second subset of media content items from the plurality of media content items for the second region of the display area, wherein the second subset of media content items includes the second media content item in the complementary pair of media content items; causing at least one media content item from the first subset of media content items to be presented in the first region of the display area; determining a user engagement signal from the at least one media content item being presented in the first region of the display area; replacing a third media content item queued for display in the first region of the display area with a fourth media content item from the second subset of media content items, wherein the third media content item is selected based on the user engagement signal and wherein the fourth media content item is the complementary pair corresponding to the third media content item; and causing the fourth media content item to be presented in the first region of the display area.