Digital Media Scheduler Platform for Automated Encoding
Find Innovative SolutionsGenerate Solutions
Solution Overview
Problem
Current digital signage systems for out-of-home advertising lack automation, scalability, and accessibility due to restrictive file type limitations, high capital investments, and unfair bidding systems, making them inefficient and costly for advertisers.
Innovation Solution
An internet-based platform allowing users to upload and schedule various media and multimedia files of different durations on digital displays, with automated encoding and scheduling, eliminating the need for expensive hardware and bidding systems, and enabling low-cost, scalable operations.
Engineering Contradictions & Design Principles
Engineering Contradiction Analysis
1Productivity
If automated encoding and scheduling processes are implemented, then productivity and accessibility are improved, but device complexity increases
Solution Approach 1:
The system performs automated encoding and scheduling without requiring manual intervention. The server automatically encodes uploaded media files in various formats and schedules them for playback on selected digital displays, eliminating the need for person-to-person dialogue and manual scheduling processes.
Solution Approach 2:
The patent replaces manual mechanical scheduling processes with an automated digital system. The server uses software-based encoding and scheduling algorithms to manage media playback, substituting human operators and manual scheduling mechanisms with automated computational processes.
2Adaptability or versatility
If various media and multimedia file types are accepted, then adaptability is improved, but device complexity increases
Solution Approach 1:
The server is designed to accept and process multiple media and multimedia file formats including images, videos, and other formats. The system provides universal compatibility across different file types through automated encoding capabilities that convert various formats into suitable playback formats.
Solution Approach 2:
The system changes the parameters of uploaded files by automatically encoding them into different formats and durations suitable for digital display playback. The encoding process transforms various input file types into standardized output formats that can be played back on digital signage devices.
3Area of stationary object
If large digital billboards are required for advertising, then advertising impact is improved, but investment cost increases
Solution Approach 1:
The system segments the advertising delivery function from the physical display hardware. Instead of requiring advertisers to invest in large digital billboard infrastructure, the platform delivers advertising content to existing digital displays through a distributed network, separating content delivery from hardware ownership.
Solution Approach 2:
The system creates and distributes digital copies of advertising content across multiple displays rather than requiring physical investment in large billboard infrastructure. Advertisers upload media files that are encoded and delivered as digital copies to various digital displays in the network.
4Power
If bidding systems are implemented for ad placement, then revenue potential is improved, but accessibility worsens
Solution Approach 1:
The system eliminates bidding processes and allows advertisers to directly upload and schedule their own advertising content. Advertisers can independently manage their ad placements by selecting displays and scheduling times without participating in bidding auctions or negotiating with intermediaries.
Data Source
AI summary
The system is a self-serve platform, which delivers user uploaded media and multimedia files, of varying playback durations, to a client computer connected to a digital display; which is set to receive executions for a scheduled playlist and punctually presents the playback of media and/or multimedia files in said playlist record. The system's included functions for schedule generation, schedule selection, and playlist creation contain unique, and embedded automatic functions, provide the capacity for making scheduling and delivery of media and multimedia files reliable, accessible, and cost efficient.