Media Snippet Delivery System for Usage Reminders

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Solution Overview

Problem

Existing media content distribution systems fail to effectively encourage timely usage of downloaded media content, such as movies and songs, leading to unused content and missed opportunities for sales.

Innovation Solution

A system that periodically sends snippets of media content to computing devices after a period of inactivity, ranking and varying the snippets to motivate usage, and allowing sharing via social networking services while tracking sales conversions.

Engineering Contradictions & Design Principles

VSEngineering Contradiction Analysis

1Productivity

If media content is downloaded and stored on a computing device, then the user has access to the media content, but the user may not use the media content timely leading to unused content and missed sales opportunities

Engineering Contradiction:
Improvemedia content usage rateVSAvoidtime until media content is used
Core Design Contradiction:
ProductivityVSLoss of time

Solution Approach 1:

The system implements periodic reminders by sending snippets of media content to the computing device at predetermined time intervals after download. This periodic action re-engages the user with the downloaded content, prompting timely usage and preventing content from going unused.

Inventive Principle:
Principle #19Periodic action

Solution Approach 2:

The system monitors whether downloaded media content has been used and provides feedback by sending reminders when content remains unused. This feedback mechanism allows the system to adaptively prompt users based on their actual usage patterns, encouraging timely consumption of media content.

Inventive Principle:
Principle #23Feedback

2Productivity

If reminders are sent to encourage usage, then the likelihood of usage increases, but sending too many reminders may annoy users

Engineering Contradiction:
Improvemedia content usage rateVSAvoiduser annoyance from excessive reminders
Core Design Contradiction:
ProductivityVSObject-affected harmful factors

Solution Approach 1:

The system sends only a snippet or portion of the media content as a reminder rather than the full content. This partial action provides enough stimulus to remind users of their downloaded content without overwhelming them with excessive information or content, thus reducing potential annoyance while still encouraging usage.

Inventive Principle:
Principle #16Partial or excessive action

3Productivity

If the full media content is sent as a reminder, then the user can immediately use it, but this consumes excessive bandwidth and storage resources

Engineering Contradiction:
Improvemedia content usage rateVSAvoidbandwidth and storage resources consumed
Core Design Contradiction:
ProductivityVSLoss of energy

Solution Approach 1:

The media content is segmented into smaller portions, with only a relevant snippet or portion being sent as a reminder to the computing device. This segmentation reduces the bandwidth and storage resources required for reminders while still effectively prompting users to access and use the full downloaded content.

Inventive Principle:
Principle #1Segmentation

4Productivity

If snippets are sent repeatedly until usage or limit is reached, then usage is encouraged, but system complexity increases

Engineering Contradiction:
Improvemedia content usage rateVSAvoidsystem complexity for tracking and sending reminders
Core Design Contradiction:
ProductivityVSDevice complexity

Solution Approach 1:

The system automatically tracks whether downloaded media content has been used and autonomously sends reminders at predetermined intervals without requiring manual intervention. This self-service approach manages the complexity internally while providing a simple user experience, encouraging usage through automated reminder sequences.

Inventive Principle:
Principle #25Self-service

Data Source

PatentUS10084830B2Sending snippets of media content to a computing device
Publication Date: 2018.09.25 GOOGLE LLC
  • US10084830B2 patent drawing
  • US10084830B2 patent drawing
  • US10084830B2 patent drawing

AI summary

Techniques include: providing media content to a computing device; waiting a period of time; determining that the media content has not been used; sending a snippet to the computing device, where the snippet corresponds to a portion of the media content that is executable on the computing device; and repeating waiting, determining and sending until the media content has been used or a limiting factor has been met.