Local Merchant Recommendation Engine Integrating Provider Data

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Solution Overview

Problem

Existing Internet search methods for local products and services fail to incorporate data uniquely available to hosting providers, limiting the ability to provide smarter search results by combining this data with social sentiment and reputation information available on the Internet.

Innovation Solution

A system comprising server computers communicatively coupled to a network, configured to receive requests, determine geographic regions, search both provider-specific and public data, and return relevant local business websites by integrating unique hosting provider data with social sentiment and reputation data.

Engineering Contradictions & Design Principles

VSEngineering Contradiction Analysis

1Measurement precision

If existing Internet search methods are used for local products and services, then search functionality is provided, but the search results lack relevance and intelligence because they fail to incorporate data uniquely available to hosting providers

Engineering Contradiction:
Improvesearch result relevanceVSAvoidprovider-specific data
Core Design Contradiction:
Measurement precisionVSLoss of information

Solution Approach 1:

The patent merges two previously separate data sources: (1) provider-specific data available exclusively to the hosting provider about their hosted business websites, and (2) public Internet data including social sentiment and reputation information. This combination creates a unified search system that leverages both proprietary and publicly available information to generate more relevant and intelligent local search results.

Inventive Principle:
Principle #5Merging (Combining)

Solution Approach 2:

The hosting provider's search system acts as an intermediary that bridges the gap between provider-specific data and public Internet data. The system receives public search queries, enriches them with provider-specific information from their hosted business websites, integrates this with publicly available social sentiment and reputation data, and returns enhanced search results that neither data source could provide alone.

Inventive Principle:
Principle #24Intermediary (Mediator)

2Reliability

If only public Internet data is used for search, then data availability is high, but search result quality and consumer-merchant interaction effectiveness are limited

Engineering Contradiction:
Improvesearch result qualityVSAvoiddata integration system
Core Design Contradiction:
ReliabilityVSDevice complexity

Solution Approach 1:

The hosting provider leverages their existing infrastructure and data access capabilities to perform multiple functions: hosting business websites, collecting provider-specific data, receiving public search queries, integrating public Internet data, and generating enhanced search results. This multi-functional approach allows the system to improve search quality without requiring a completely separate specialized system.

Inventive Principle:
Principle #6Universality (Multi-functionality)

3Measurement precision

If provider-specific data is integrated with public data, then search relevance improves, but system complexity increases

Engineering Contradiction:
Improvemerchant recommendation accuracyVSAvoiddata processing system
Core Design Contradiction:
Measurement precisionVSDevice complexity

Solution Approach 1:

The system performs preliminary actions by pre-collecting and organizing provider-specific data from hosted business websites before search queries are received. This advance preparation of data structures and relationships allows the system to quickly integrate incoming public search queries with pre-processed provider-specific information, reducing the complexity of real-time data processing while maintaining high recommendation accuracy.

Inventive Principle:
Principle #10Preliminary action

Data Source

PatentUS9996867B2Local merchant recommendation engine
Publication Date: 2018.06.12 GO DADDY OPERATING CO LLC
  • US9996867B2 patent drawing
  • US9996867B2 patent drawing
  • US9996867B2 patent drawing

AI summary

Systems and methods of the present invention provide for one or more server computers communicatively coupled to a network and configured to: receive a request for a product or service; determine a geographic region associated with the request; search a first data regarding websites available only to the hosting provider as host of the websites and a second data regarding websites available to the public via the Internet; determine, based on the first data and the second data, which of the websites are most relevant to the request; and return an information about one or more of the websites responsive to the request, wherein each of the websites has a physical location within the geographic region.