Merchant Value Analyzer for Text Description Quality

Resolve Bottlenecks,
Find Innovative Solutions
Generate Solutions

Solution Overview

Problem

Electronic marketplaces face difficulties in selecting and reconciling item information from multiple merchants, as each provider offers slightly different descriptions, leading to challenges in providing accurate information to consumers, with current methods relying on manual analysis or arbitrary selection.

Innovation Solution

A system that utilizes a merchant value analyzer to determine the cumulative quality of item descriptions by comparing submissions from multiple merchants, assigning a quality score to each merchant based on the accuracy and consistency of their information, and selecting the best textual descriptions for each item aspect using a data quality score and merchant quality score.

Engineering Contradictions & Design Principles

VSEngineering Contradiction Analysis

1Measurement precision

If manual analysis or arbitrary selection is used to reconcile item information from multiple merchants, then the process is simple to implement, but the accuracy and consistency of selected information deteriorates

Engineering Contradiction:
Improveinformation accuracyVSAvoidsystem complexity
Core Design Contradiction:
Measurement precisionVSDevice complexity

Solution Approach 1:

The system enables self-service by allowing the data quality scoring mechanism to automatically evaluate and select merchant submissions without human intervention. The quality score is computed based on objective criteria including consistency with other merchants and accuracy verification, enabling the system to serve itself in selecting the best information.

Inventive Principle:
Principle #25Self-service

Solution Approach 2:

The system implements feedback by using the quality score as a measurable metric to evaluate merchant submissions. This score feeds back into the selection process, where higher quality scores lead to preferred selections. The feedback loop continues as selected information is used to refine quality assessments for future submissions.

Inventive Principle:
Principle #23Feedback

2Reliability

If automated quality scoring is implemented to select the best merchant descriptions, then information accuracy improves, but the system complexity increases

Engineering Contradiction:
Improveinformation reliabilityVSAvoidsystem complexity
Core Design Contradiction:
ReliabilityVSDevice complexity

Solution Approach 1:

The system segments the information evaluation process into distinct components: quality score computation, consistency evaluation, and selection logic. Each component handles a specific aspect of the evaluation, making the overall complex system manageable through modular segmentation of functions.

Inventive Principle:
Principle #1Segmentation

Solution Approach 2:

The quality score acts as an intermediary metric that mediates between multiple merchant submissions and the final selection. Rather than directly comparing complex information sets, the system uses this intermediate quality score to facilitate reliable selection, simplifying the decision-making process.

Inventive Principle:
Principle #24Intermediary (Mediator)

3Stability of the object's composition

If multiple merchant submissions are compared to determine quality scores, then information consistency improves, but the processing time increases

Engineering Contradiction:
Improveinformation consistencyVSAvoidprocessing time
Core Design Contradiction:
Stability of the object's compositionVSLoss of time

Solution Approach 1:

The system applies partial action by comparing submissions against a representative sample of other merchants rather than exhaustively comparing every possible pair. This partial comparison approach maintains sufficient consistency verification while reducing processing time through selective evaluation.

Inventive Principle:
Principle #16Partial or excessive action

Data Source

PatentUS7881974B1Managing textual descriptions based on quality rating
Publication Date: 2011.02.01 AMAZON TECH INC
  • US7881974B1 patent drawing
  • US7881974B1 patent drawing
  • US7881974B1 patent drawing

AI summary

A system and method for managing reconciled textual descriptions based on merchant quality rating are provided. Merchants providing items to an electronic marketplace submit merchant values corresponding to textual descriptions of attributes of the item. A merchant value analyzer component processes multiple merchant descriptions to select a set of textual descriptions based on a comparison of the textual descriptions and merchant quality ratings. Additionally, a merchant quality analyzer component calculates updated merchant quality ratings based on the submitted merchant values.