Messaging Token Wallets Using Hidden Metrics for Content Variety

Resolve Bottlenecks,
Find Innovative Solutions
Generate Solutions

Solution Overview

Problem

Existing messaging applications reward content creation transparently, leading to a reduction in content quality and variety, as users create content primarily to maximize rewards rather than creativity or engagement.

Innovation Solution

Implement a restricted use token system that computes token values based on performance metrics, which are hidden from users, and allows tokens to be exchanged for real-world currency or specific usages, promoting diverse content creation.

Engineering Contradictions & Design Principles

VSEngineering Contradiction Analysis

1Loss of information

If transparent reward mechanisms are used, then users can understand how they are rewarded, but content quality and variety decrease as users create content primarily to maximize rewards

Engineering Contradiction:
Improvetransparency of reward mechanismVSAvoidreduction in content quality and variety
Core Design Contradiction:
Loss of informationVSObject-generated harmful factors

Solution Approach 1:

The patent introduces an intermediary layer between the user and the reward mechanism by using hidden performance metrics and black-box algorithms. This intermediary obscures the direct relationship between user actions and rewards, preventing users from optimizing content solely for reward maximization while still providing transparent feedback through the token system.

Inventive Principle:
Principle #24Intermediary (Mediator)

Solution Approach 2:

The patent changes the parameter of reward transparency from 'fully transparent' to 'partially hidden'. By making performance metrics and reward calculations non-transparent to users, the system alters the incentive structure to encourage diverse content creation rather than reward-chasing behavior.

Inventive Principle:
Principle #35Parameter changes

2Object-generated harmful factors

If hidden performance metrics are used, then content variety increases, but users cannot understand what makes content successful

Engineering Contradiction:
Improvecontent varietyVSAvoidfeedback on content performance
Core Design Contradiction:
Object-generated harmful factorsVSLoss of information

Solution Approach 1:

The patent implements a feedback mechanism where users receive token rewards based on hidden performance metrics. While the specific metrics are concealed, the token system provides indirect feedback about content performance, allowing users to understand relative success without knowing the exact calculation criteria, thus maintaining content variety.

Inventive Principle:
Principle #23Feedback

Solution Approach 2:

The patent transforms the feedback parameter from 'transparent metrics' to 'hidden metrics with token rewards'. This parameter change maintains the informational feedback loop necessary for user engagement while preventing users from reverse-engineering the reward system to create only high-reward content.

Inventive Principle:
Principle #35Parameter changes

3Productivity

If tokens can be exchanged for real-world currency, then user motivation increases, but the system becomes vulnerable to exploitation and spam

Engineering Contradiction:
Improveuser motivationVSAvoidsystem security against exploitation
Core Design Contradiction:
ProductivityVSReliability

Solution Approach 1:

The patent changes the redemption parameter from 'direct currency exchange' to 'restricted usage options'. Users can exchange tokens for non-monetary rewards such as platform features, virtual goods, or service credits, which maintains motivation while reducing the incentive for exploitation and spam compared to direct cash rewards.

Inventive Principle:
Principle #35Parameter changes

Solution Approach 2:

The patent introduces an intermediary conversion layer between tokens and real-world value. Instead of direct currency exchange, tokens are converted into platform-specific value (features, services, virtual goods), which maintains user motivation while creating barriers to exploitation and reducing spam incentives.

Inventive Principle:
Principle #24Intermediary (Mediator)

Data Source

PatentUS12355712B2Tokens in a messaging application
Publication Date: 2025.07.08 SNAP INC
  • US12355712B2 patent drawing
  • US12355712B2 patent drawing
  • US12355712B2 patent drawing

AI summary

Aspects of the present disclosure involve a system and a method for performing operations comprising: receiving, by a messaging application, content from a given user; selecting a metric for measuring performance of the content on the messaging application; measuring performance of the content on the messaging application; computing a value of the performance of the content on the messaging application based on the selected metric; and updating a restricted use token wallet stored in a profile for the given user based on the computed value of the performance of the content.