Audience Meter Presence Logging via Mobile Confirmation
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Solution Overview
Problem
Existing audience measurement systems face inaccuracies due to panelists' inability to log their presence with audience measurement meters when remote control devices are broken, lost, or out of reach, leading to non-compliance and incorrect media monitoring data.
Innovation Solution
A downloadable application on a user device allows panelists to log their presence with the audience measurement meter via a back-office server, enabling communication with the meter even when remote controls are unavailable, and includes a time-out indication for re-login prompts.
Engineering Contradictions & Design Principles
Engineering Contradiction Analysis
1Reliability
If panelists use remote control devices to log their presence with the meter, then media monitoring data can be collected, but the system becomes unreliable when remote controls are broken, lost, or out of reach
Solution Approach 1:
The patent introduces a mobile device as an intermediary between the panelist and the meter. The mobile device runs a presence logging application that communicates with the meter wirelessly, eliminating the need for direct interaction with the remote control device. This intermediary solution allows panelists to log their presence even when the original remote control is unavailable.
Solution Approach 2:
The patent replaces the mechanical button-pressing system on the remote control with a wireless digital communication system. Instead of physically pressing buttons on a remote control, panelists interact with a mobile device that transmits presence information wirelessly to the meter, substituting mechanical interaction with electronic/wireless communication.
2Loss of information
If panelists manually log their presence when remote controls are unavailable, then presence data can still be collected, but measurement precision decreases due to non-compliance
Solution Approach 1:
The patent implements a feedback mechanism where the meter wirelessly communicates with the mobile device to confirm receipt of presence logging data. The system provides real-time feedback to ensure successful data transmission, reducing loss of information and improving measurement precision through verified data collection.
Data Source
AI summary
Methods, apparatus, systems and articles of manufacture are disclosed to identify user presence to a meter. An example apparatus includes memory, instructions, and at least one hardware processor to execute the instructions to at least: obtain presence information from a configuration device, the configuration device separate from the apparatus, the presence information indicating that user is present at the apparatus; verify the presence information matches user information, the user information stored in a memory of the apparatus; cause a confirmation prompt to be displayed on the configuration device, the confirmation prompt to indicate the presence information was obtained by the apparatus; and store the presence information in memory.