Machine Learning Model for Personalizing Help Content

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Solution Overview

Problem

Group-based communication systems lack a means to automatically curate and personalize help content, making it inaccessible and ineffective in increasing user knowledge of technical features.

Innovation Solution

A machine learning model is trained to curate and personalize help content, recommending relevant resources based on user interactions and sophistication levels, periodically updated with user feedback to adapt to user needs and system changes.

Engineering Contradictions & Design Principles

VSEngineering Contradiction Analysis

1Reliability

If help content is provided in a variety of forms (articles, videos, audio), then the completeness of help content is improved, but the complexity of curating and personalizing this content increases

Engineering Contradiction:
Improvecompleteness of help contentVSAvoidcomplexity of curating and personalizing content
Core Design Contradiction:
ReliabilityVSDevice complexity

Solution Approach 1:

The system enables self-service by using machine learning models to automatically curate and personalize help content without manual intervention. The ML model analyzes user data, interaction patterns, and content characteristics to autonomously select and deliver appropriate help content in various formats (articles, videos, audio) based on user needs and preferences.

Inventive Principle:
Principle #25Self-service

Solution Approach 2:

The system changes parameters by dynamically adjusting help content selection based on multiple variables including user sophistication level, interaction history, content format preferences, and engagement metrics. The ML model continuously optimizes content delivery by modifying parameters such as content type, complexity level, and presentation format to match user characteristics.

Inventive Principle:
Principle #35Parameter changes

2Ease of operation

If help content is automatically curated using machine learning, then the personalization and accessibility of help content is improved, but the complexity of the system increases

Engineering Contradiction:
Improveaccessibility of help contentVSAvoidsystem complexity
Core Design Contradiction:
Ease of operationVSDevice complexity

Solution Approach 1:

The machine learning model serves as an intermediary between the help content repository and the user. It automatically processes user data, analyzes interaction patterns, and selects appropriate help content without requiring manual curation. This intermediary layer simplifies the user experience while managing the complexity of personalization algorithms in the background.

Inventive Principle:
Principle #24Intermediary (Mediator)

Solution Approach 2:

The system replaces manual mechanical curation processes with automated machine learning algorithms. Instead of human operators manually selecting and personalizing help content, the ML model automatically performs these tasks by analyzing user behavior data and content characteristics, thereby improving accessibility while containing system complexity through automation.

Inventive Principle:
Principle #28Mechanics substitution (Replace mechanical system)

3Reliability

If help content is personalized for each user, then user knowledge increase is improved, but the resource consumption increases

Engineering Contradiction:
Improveuser knowledge increaseVSAvoidresource consumption
Core Design Contradiction:
ReliabilityVSLoss of energy

Solution Approach 1:

The system applies partial action by selectively delivering help content based on user needs rather than providing all available content to all users. The ML model identifies specific knowledge gaps and delivers targeted help content in appropriate formats, avoiding unnecessary resource consumption while effectively increasing user knowledge where needed.

Inventive Principle:
Principle #16Partial or excessive action

Solution Approach 2:

The system segments help content delivery by dividing the user base into segments with different sophistication levels, preferences, and needs. The ML model personalizes content selection for each segment, delivering appropriate help content (articles, videos, or audio) only to users who would benefit from it, thereby reducing overall resource consumption while maintaining effective knowledge transfer.

Inventive Principle:
Principle #1Segmentation

Data Source

PatentUS12039351B2Machine learning for targeting help content
Publication Date: 2024.07.16 SALESFORCE INC
  • US12039351B2 patent drawing
  • US12039351B2 patent drawing
  • US12039351B2 patent drawing

AI summary

Media, methods, and systems of recommending personalized help content within a group-based communication system. A machine learning model trained with prior user interaction data and historical user engagement data is used to generate a list of recommended help content based at least in part on received user interaction data for a user.