Mobile Device Venue Navigation via Beacon Interception

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Solution Overview

Problem

Users face challenges in efficiently accessing relevant information while navigating physical venues, such as stores or conference centers, due to the need to manually search for electronic pages on their mobile devices.

Innovation Solution

A system that uses beacons or access points to determine a user's location within a venue and automatically navigates their mobile device to relevant electronic pages containing information about the user's surroundings, such as products or events, by intercepting URL requests and redirecting them to appropriate web pages.

Engineering Contradictions & Design Principles

VSEngineering Contradiction Analysis

1Ease of operation

If users manually search for electronic pages on their mobile devices while navigating a venue, then they can access information about products or events, but they experience time loss and frustration due to the manual search process

Engineering Contradiction:
Improveease of accessing informationVSAvoidtime to locate relevant information
Core Design Contradiction:
Ease of operationVSLoss of time

Solution Approach 1:

The system enables the mobile device to automatically navigate to relevant electronic pages without requiring manual user input. The device receives location information from beacons and autonomously loads appropriate web pages about nearby products or events, making the information retrieval process self-service and eliminating manual search operations

Inventive Principle:
Principle #25Self-service

Solution Approach 2:

The system pre-positions relevant information by having the mobile device automatically navigate to electronic pages about products or events before the user would need to manually search for them. The automatic navigation system prepares and delivers location-relevant content in advance based on beacon signals detected at different venue locations

Inventive Principle:
Principle #10Preliminary action

2Productivity

If the system automatically navigates the mobile device to relevant electronic pages based on location, then user experience is enhanced and time is saved, but the device complexity and system infrastructure requirements increase

Engineering Contradiction:
Improveefficiency of information accessVSAvoidsystem infrastructure complexity
Core Design Contradiction:
ProductivityVSDevice complexity

Solution Approach 1:

The patent introduces beacons as intermediary devices deployed throughout the venue that transmit location information to mobile devices. These beacons serve as mediators between the physical venue environment and the digital information system, enabling automatic navigation without requiring complex processing in the mobile device itself

Inventive Principle:
Principle #24Intermediary (Mediator)

Solution Approach 2:

The system uses universal web page navigation and standard mobile device components (web browser, location services) that users already possess. By leveraging existing multi-functional capabilities of mobile devices and standard web technologies, the system avoids requiring specialized hardware or complex device modifications

Inventive Principle:
Principle #6Universality (Multi-functionality)

Data Source

PatentUS10129707B2Automatically navigating a mobile device to a particular electronic page based on a user's location within a venue
Publication Date: 2018.11.13 MAPLEBEAR INC
  • US10129707B2 patent drawing
  • US10129707B2 patent drawing
  • US10129707B2 patent drawing

AI summary

A location of a user within a venue can be determined by determining a location of a mobile device of the user within the venue. A user interaction with the mobile device while the user is located within the venue can be detected. Responsive to detecting the user interaction with the mobile device while the user is located within the venue, a sub-section within the venue at, or within a predetermined distance to, the location of the user within the venue, or at least one event that takes place in the sub-section within the venue at, or within a predetermined distance to, the location of the user within the venue, can be identified. The mobile device can be automatically navigated to an electronic page containing information for the sub-section within the venue or information for the at least one event that takes place in the sub-section within the venue.