Mobile E-Commerce via Remote Service Intermediary

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Solution Overview

Problem

Mobile handsets lack the capability to engage in e-commerce to the same extent as personal computers due to processing limitations and single-tasking operating systems, restricting users from multitasking and purchasing related products while using applications like music or video streaming.

Innovation Solution

A method and apparatus that provide metadata to mobile handsets to enable users to purchase products relevant to streamed content through a user interface feature, allowing e-commerce transactions without terminating the original application, using a mobile device service system that includes a service unit for processing and billing, and a streaming unit for delivering content and metadata.

Engineering Contradictions & Design Principles

VSEngineering Contradiction Analysis

1Adaptability or versatility

If mobile handsets use powerful processors and large components to enable e-commerce multitasking, then e-commerce capability is improved, but device size and weight increase beyond hand-held limits

Engineering Contradiction:
Improvee-commerce capabilityVSAvoiddevice weight
Core Design Contradiction:
Adaptability or versatilityVSWeight of moving object

Solution Approach 1:

The system segments functionality by separating the mobile handset from the e-commerce processing backend. The handset contains only lightweight client software that communicates with remote servers handling complex e-commerce transactions, allowing minimal local hardware while maintaining full e-commerce capability.

Inventive Principle:
Principle #1Segmentation

Solution Approach 2:

A service unit acts as an intermediary between the mobile handset and e-commerce websites. The service unit receives purchase requests from the handset, processes transactions through billing systems, and returns results, enabling e-commerce without requiring powerful local processing.

Inventive Principle:
Principle #24Intermediary (Mediator)

2Adaptability or versatility

If mobile handsets use multiple application windows like PCs, then multitasking capability is improved, but processing power and memory requirements increase beyond mobile constraints

Engineering Contradiction:
Improvemultitasking capabilityVSAvoidprocessing complexity
Core Design Contradiction:
Adaptability or versatilityVSDevice complexity

Solution Approach 1:

The system segments the multitasking function by allowing only one application window at a time on the handset, while the service unit manages multiple transaction states and processes in the background, effectively separating the user interface from the processing complexity.

Inventive Principle:
Principle #1Segmentation

Solution Approach 2:

The service unit automatically manages transaction processing, billing, and coordination with e-commerce websites without requiring the user to manually manage multiple windows or processes, providing multitasking capability through automated background service management.

Inventive Principle:
Principle #25Self-service

3Duration of action of stationary object

If mobile handsets conserve battery power through limited processing, then battery life is improved, but e-commerce functionality is reduced

Engineering Contradiction:
Improvebattery lifeVSAvoide-commerce functionality
Core Design Contradiction:
Duration of action of stationary objectVSAdaptability or versatility

Solution Approach 1:

The service unit serves as a power-efficient intermediary that handles complex e-commerce processing remotely. The handset only needs to communicate simple requests and receive responses, minimizing local processing and battery consumption while maintaining full e-commerce functionality through the remote service unit.

Inventive Principle:
Principle #24Intermediary (Mediator)

4Ease of operation

If mobile handsets use simple browsers with limited windows, then ease of operation is improved, but ability to conduct e-commerce while using other applications is lost

Engineering Contradiction:
Improvebrowser simplicityVSAvoide-commerce integration capability
Core Design Contradiction:
Ease of operationVSAdaptability or versatility

Solution Approach 1:

The service unit provides multi-functionality by handling both application control and e-commerce transactions through a single interface. Users can initiate purchases from within any application context, and the service unit manages the entire e-commerce workflow including browsing, selection, and payment without requiring separate browser windows.

Inventive Principle:
Principle #6Universality (Multi-functionality)

Data Source

PatentUS9454783B2Method and apparatus for conducting e-commerce on a mobile handset
Publication Date: 2016.09.27 SAMSUNG ELECTRONICS CO LTD
  • US9454783B2 patent drawing
  • US9454783B2 patent drawing
  • US9454783B2 patent drawing

AI summary

A method and apparatus for system and method that enables e-commerce on a mobile handset device is provided.