Mobile Device Feedback Directory Integration

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Solution Overview

Problem

Existing methods for sharing end-user feedback on products and services are inefficient, requiring proactive user participation and are not well-suited for immediate recommendations, which are more likely to occur at the point of experience rather than through online submissions.

Innovation Solution

A system and method for managing a telephone directory of commercial vendors that allows end users to provide and store satisfaction ratings and feedback via messaging devices, enabling easy sharing with selected parties and integration into directory services, allowing for immediate feedback capture and presentation.

Engineering Contradictions & Design Principles

VSEngineering Contradiction Analysis

1Reliability

If users are required to log on to a website, look up the product/service, and submit a rating, then the feedback can be captured and stored in a database, but the process becomes complex and requires very proactive participation from the user

Engineering Contradiction:
Improvefeedback captureVSAvoidfeedback submission process
Core Design Contradiction:
ReliabilityVSDevice complexity

Solution Approach 1:

The patent introduces an intermediary system (mobile device with camera and processing software) that mediates between the user and the feedback database. The camera captures images of products/services, automatically identifies them, and submits feedback without requiring the user to manually navigate websites or fill out forms. This intermediary handles the complexity of the feedback submission process while keeping the user experience simple.

Inventive Principle:
Principle #24Intermediary (Mediator)

2Reliability

If users submit feedback online after the experience, then the feedback can be recorded, but it is not efficient and users are less likely to provide recommendations compared to immediate feedback at the point of experience

Engineering Contradiction:
Improvefeedback recordingVSAvoidfeedback submission efficiency
Core Design Contradiction:
ReliabilityVSProductivity

Solution Approach 1:

The patent enables preliminary action by allowing users to capture feedback immediately at the point of experience using a mobile device. The system is pre-configured with product databases and recognition algorithms that are ready to process feedback in real-time. Users can take photos and submit feedback on-the-spot without needing to return home or find a computer, making the feedback process as immediate as the experience itself.

Inventive Principle:
Principle #10Preliminary action

3Reliability

If a traditional website-based system is used for collecting recommendations, then feedback can be stored and displayed, but it requires proactive user participation and is not suitable for immediate feedback sharing

Engineering Contradiction:
Improvefeedback storageVSAvoiduser participation
Core Design Contradiction:
ReliabilityVSEase of operation

Solution Approach 1:

The patent implements self-service by enabling the mobile device to automatically perform multiple functions: capturing product images, identifying products through database matching, retrieving relevant information, and submitting feedback to the database. The system serves itself by automating the entire feedback process without requiring the user to manually search for products, fill out forms, or navigate complex interfaces. This makes feedback submission as easy as taking a photo.

Inventive Principle:
Principle #25Self-service

Data Source

PatentUS8744057B2Method and apparatus for sharing end user feedback
Publication Date: 2014.06.03 AT&T INTELLECTUAL PROPERTY I L P
  • US8744057B2 patent drawing
  • US8744057B2 patent drawing
  • US8744057B2 patent drawing

AI summary

A method and apparatus for sharing end user feedback is disclosed. An apparatus that incorporates teachings of the present disclosure may include, for example, a system can have a collection element that receives a vendor identifier and a measure of satisfaction associated therewith, and a storage element that stores the measure of satisfaction in a telephone directory of commercial vendors according to the vendor identifier. Additional embodiments are disclosed.