Mobile Search Result Prioritization via User Characteristic Adaptation
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Solution Overview
Problem
Mobile device users face difficulties with search technologies due to the inability to display appropriate content, difficulty entering queries, and navigating in environments designed for full-screen displays and high-speed network connections, as well as the inability of current search engines to optimally deliver results for mobile communication facilities.
Innovation Solution
A method and system that receive search requests from mobile communication facilities, prioritize search results based on user characteristics, and present them in a relevant manner, using explicit or implicit queries, and integrating user history, location, and other data to suggest relevant advertisements and content.
Engineering Contradictions & Design Principles
Engineering Contradiction Analysis
1Adaptability or versatility
If conventional search engines are used on mobile devices, then search functionality is provided, but search results are not optimally delivered due to design for full-screen displays and high-speed connections
Solution Approach 1:
The patent applies local quality by customizing search result presentation specifically for mobile devices based on their unique characteristics (smaller screens, slower connections, different input methods). The system adapts content format, size, and delivery method to match mobile device capabilities rather than using a one-size-fits-all approach designed for desktop computers.
2Measurement precision
If search results are prioritized based on user characteristics, then relevancy is improved, but system complexity increases due to data collection and processing requirements
Solution Approach 1:
The patent implements preliminary action by pre-collecting and storing user characteristic data (demographics, location, preferences, browsing history) before search queries are submitted. This advance data gathering allows the search system to quickly match user profiles with search results without complex real-time analysis, reducing processing complexity while maintaining high relevancy.
3Adaptability or versatility
If mobile-specific search capabilities are developed, then search optimization for mobile devices is achieved, but compatibility with conventional search systems may be reduced
Solution Approach 1:
The patent introduces an intermediary component that acts as a bridge between conventional search engines and mobile devices. This intermediary layer receives search queries from mobile devices, processes them through appropriate mobile-optimized parameters, and delivers adapted results back to the user, thereby maintaining compatibility with existing search infrastructure while enabling mobile-specific optimizations.
Data Source
AI summary
Improved mobile content presentation capabilities are disclosed for mobile communications facilities, such as cell phones. Information relating to the user characteristics associated with a mobile communication facility and other capabilities are employed to improve the presentation and relevance of mobile content to appropriate or desirable mobile communication facilities.