Mobile Service Interface Drag-and-Drop Invocation
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Solution Overview
Problem
Mobile communication devices lack an efficient method to present and invoke media-related services in a user-friendly manner, limiting the seamless integration and promotion of media content and services.
Innovation Solution
A mobile communication device application that displays visual representations of services related to media content, allowing users to select and drag advertisement thumbnails over service icons to invoke specific services, with metadata defining the actions for each service, enabling dynamic service invocation and personalized content promotion.
Engineering Contradictions & Design Principles
Engineering Contradiction Analysis
1Ease of operation
If traditional service access methods are used in mobile communication devices, then the device structure remains simple, but user interaction efficiency and service invocation convenience are poor
Solution Approach 1:
The patent introduces a drag-and-drop dimensional interaction model where advertisement thumbnails can be moved across the display to different service visual representations. This spatial dimension transformation enables users to invoke services by dragging ads to corresponding service icons, fundamentally changing from traditional click-based or menu-based service access to a more intuitive spatial mapping interaction that enhances ease of operation without significantly increasing device complexity
Solution Approach 2:
The patent employs advertisement thumbnails as intermediary elements that bridge between media content promotion and service invocation. These thumbnails contain metadata linking to specific services, allowing the system to promote media content while simultaneously providing convenient service access. The intermediary ad thumbnail resolves the contradiction by embedding service invocation capability within the promotional content structure
2Adaptability or versatility
If advertisement thumbnails with metadata are integrated into the service interface, then personalized content promotion and service invocation are enhanced, but information processing complexity increases
Solution Approach 1:
The advertisement thumbnail structure is designed to serve multiple functions simultaneously: it acts as a media content promoter, a service invocation trigger, and an information delivery vehicle. The metadata embedded in thumbnails enables the same visual element to adapt to different services and content types, providing personalized promotion while managing information processing through a standardized universal structure that reduces overall system complexity
Solution Approach 2:
The system dynamically changes parameters of advertisement thumbnails based on user context, service type, and content preferences. Metadata parameters such as service identifiers, content tags, and user profile data are adjusted to enable personalized promotion. This parameter-based adaptability allows the system to handle diverse content and service combinations without increasing structural complexity, as the same thumbnail framework adapts to different scenarios through parameter variation
Data Source
AI summary
A method of accessing services from a mobile communication device. The method comprises presenting service visual representations on a display of the device, wherein each of the service visual representations provides an interface for invoking a service, selecting advertisements for media content from a media content repository, wherein the selecting is based at least in part on the device, presenting the selected advertisements as thumbnail images on the display of the device, wherein each thumbnail image is coupled to metadata that define methods for invoking at least some of the services associated with the service visual representations, and when a first thumbnail image associated with a first selected advertisement is selected and dragged to the position of a first service visual representation, invoking a first service associated with the first service visual representation based on a method defined by metadata coupled to the first thumbnail image.