Mobile Shopping Comparison Interface for Attribute Analysis

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Solution Overview

Problem

Users face difficulties in comparing multiple items on mobile devices due to screen size and resolution limitations, often leading to incomplete information and uninformed purchasing decisions, as they need to frequently switch between item summaries and details.

Innovation Solution

A mobile shopping comparison system that generates a visual interface for comparing item attributes, automatically identifies the most relevant attributes based on historical data and user preferences, and allows users to navigate through item comparisons without repeatedly switching between summaries and details.

Engineering Contradictions & Design Principles

VSEngineering Contradiction Analysis

1Loss of information

If users view full item details on mobile device, then information completeness is improved, but navigation complexity and time consumption increase

Engineering Contradiction:
Improveinformation completenessVSAvoidtime consumption
Core Design Contradiction:
Loss of informationVSLoss of time

Solution Approach 1:

The patent segments item information into two levels: summary attributes displayed in search results and detailed attributes displayed in item details. The comparison view strategically combines summary attributes from multiple items in a compact format, allowing users to compare essential information without navigating to full details pages, thus reducing time consumption while maintaining information completeness for comparison purposes.

Inventive Principle:
Principle #1Segmentation

Solution Approach 2:

The patent merges summary information from multiple item listings into a unified comparison view that displays key attributes side-by-side. This consolidation allows users to access essential comparison data from multiple items in a single location, eliminating the need to repeatedly navigate between item summaries and details, thereby reducing navigation complexity and time consumption.

Inventive Principle:
Principle #5Merging (Combining)

2Loss of information

If users navigate between item summary and full details, then information access is improved, but ease of operation deteriorates

Engineering Contradiction:
Improveinformation accessVSAvoidease of operation
Core Design Contradiction:
Loss of informationVSEase of operation

Solution Approach 1:

The patent merges the essential comparison functionality into the search results page by displaying summary attributes of multiple items simultaneously in a compact grid format. Users can compare key attributes directly from the search results without navigating to individual item pages, significantly improving ease of operation while maintaining adequate information access for comparison decisions.

Inventive Principle:
Principle #5Merging (Combining)

Solution Approach 2:

The patent segments item attributes into summary-level and detail-level information. The comparison view displays only the most relevant summary attributes in a compact format suitable for mobile screens, allowing users to perform comparisons without accessing full item details. This segmentation maintains ease of operation by keeping the comparison interface simple while preserving information access for attributes that are displayed in the comparison view.

Inventive Principle:
Principle #1Segmentation

3Loss of information

If mobile screen displays more item attributes, then information completeness is improved, but screen utilization efficiency deteriorates

Engineering Contradiction:
Improveinformation completenessVSAvoidscreen utilization efficiency
Core Design Contradiction:
Loss of informationVSArea of stationary object

Solution Approach 1:

The patent segments item attributes into essential comparison attributes and supplementary details. The mobile comparison view displays only the essential attributes (such as price, condition, shipping) in a compact format that fits within the limited mobile screen real estate. This selective segmentation maintains information completeness for comparison purposes while preserving screen utilization efficiency by excluding non-essential attributes.

Inventive Principle:
Principle #1Segmentation

Solution Approach 2:

The patent applies local quality by displaying different levels of attribute detail in different contexts: summary attributes are displayed in the compact comparison view on mobile devices, while full detailed attributes remain available on demand through item detail pages. This localized approach optimizes screen utilization efficiency for mobile viewing while preserving access to complete information when needed.

Inventive Principle:
Principle #3Local quality

Data Source

PatentUS11366572B2Mobile optimized shopping comparison
Publication Date: 2022.06.21 EBAY INC
  • US11366572B2 patent drawing
  • US11366572B2 patent drawing
  • US11366572B2 patent drawing

AI summary

A system comprising a computer-readable storage medium storing at least one program and a computer-implemented method for generating a navigable user interface for a mobile shopping comparison application. In some embodiments, the method may include determining that a query request has indications of item specific attributes for comparison, identifying the most relevant item attributes corresponding to the item specific comparison, and presenting the attributes in conjunction with their corresponding items in a navigable user interface.