Mobile Transaction Feedback Surveys With Instant Digital Wallet Rewards
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Solution Overview
Problem
Conventional methods of collecting consumer feedback are inefficient, leading to low response rates, inaccurate data, and delayed feedback, often discouraging candid responses and failing to represent the broader customer base.
Innovation Solution
A system and method that utilizes a consumer's mobile device to deliver surveys with incentives, selecting participants based on location, identity, and profile, and facilitates real-time feedback collection through push notifications, digital wallets, and social media sharing.
Engineering Contradictions & Design Principles
Engineering Contradiction Analysis
1Reliability
If conventional feedback collection methods (paper receipts, in-person requests) are used, then consumers may provide feedback, but response rates are low and feedback quality is poor
Solution Approach 1:
The patent replaces traditional mechanical feedback collection methods (paper receipts, in-person requests) with an automated electronic system that uses mobile devices, push notifications, and digital incentives to collect and process consumer feedback remotely and automatically
Solution Approach 2:
The patent introduces an intermediary incentive mechanism (discounts, coupons, rewards) that mediates between the consumer and the feedback process, motivating consumers to participate by providing tangible benefits in exchange for their feedback
2Quantity of substance
If consumers are asked to provide feedback through traditional methods, then some feedback is collected, but the process is overly burdensome and time-consuming
Solution Approach 1:
The patent enables consumers to self-initiate the feedback process by automatically receiving survey invitations on their mobile devices after transactions, allowing them to provide feedback on their own terms without requiring merchant staff intervention or complex manual processes
Solution Approach 2:
The patent prepares and delivers feedback requests to consumers in advance (via push notifications or SMS) before they need to provide feedback, allowing consumers to respond at their convenience rather than requiring immediate in-store completion
3Reliability
If feedback is collected using traditional methods, then responses are obtained, but feedback is received long after the purchase reducing reliability
Solution Approach 1:
The patent maintains continuous connection between the transaction and feedback collection by immediately triggering feedback requests through the consumer's mobile device right after purchase, ensuring the feedback process continues seamlessly from the point of sale without interruption or delay
Solution Approach 2:
The patent implements an immediate feedback loop where consumers receive real-time notifications about their incentive eligibility and can submit feedback instantly, with results and rewards delivered promptly, creating a continuous cycle of engagement rather than delayed follow-up
4Productivity
If incentives are offered through traditional processes, then consumers may be motivated, but there is lack of immediacy in reward delivery
Solution Approach 1:
The patent pre-configures and automatically delivers incentives (discounts, coupons, rewards) to consumers' mobile devices in real-time immediately after feedback submission, eliminating the need for manual processing or delayed mail delivery that characterizes traditional incentive systems
Data Source
AI summary
Systems, methods, and storage media for operating a wireless device are disclosed. Exemplary implementations may: receive information pertaining to a trigger event, wherein the trigger event relates to a transaction associated with a consumer and the transaction comprises an identifier associated with the consumer; based on the trigger event: generate a survey comprising one or more requests for information related to the transaction, select an incentive offer from an incentive offer database, transmit, for display on a wireless device of the consumer, a notification to the wireless device, wherein the notification comprises the survey and information pertaining to the incentive offer; receive one or more responses to the survey; and responsive to receiving the one or more responses, store the incentive offer in a digital wallet associated with the identifier.


